Deadline Nears for MIW Mentorship Program
The deadline is nearing to apply for the Mentoring and Inspiring Women in Radio Elevating Women in Audio mentorship program. The program is a year-long experience that helps provide opportunities for women who are interested in management positions in the audio industry.
Edison to Release Gen Z, Boomer Studies
Edison Research will release two new studies during the first quarter of 2023. The studies are Hit Play, Boomer: Podcasting's 55+ Opportunity in partnership with NPR and The Gen Z Podcast Listening Report with SiriusXM's SXM Media.
Be Different, Be Better
(By Rick Fink) Are you like every other media rep? Do you talk like they talk? Do you act like they act? Do you go where they go? Or do you do it differently? Unfortunately, too many media reps do what everyone else does. Most of the time, it's not their fault; they are simply doing what they were taught and trained to do.
How Sharp Is Your Saw?
(By Pat Bryson) I'm sure you've heard the story about the two woodsmen who were in a challenge to see which one could cut the most trees. All day they labored. One woodsman cut continuously, fervently cutting trees.
Focus on Your Core
(By Marc Greenspan) Radio is going through a tremendous transition. People have a vast number of options for their audio entertainment. This gives radio station management opportunities to increase their top line by focusing on new revenue opportunities.
Is Your Next Radio Sales Hire a Robot?
(By Alec Drake) Understanding how artificial intelligence (A.I.) will impact the sales process will inevitably be part of the future success of radio sales. Finding a context for tools like ChatGPT and their value to radio sales can only be accomplished by what you learn, how you adapt, and the quality of the tools you decide to use.
Managing Up and Down
(By Mike McVay) If you want to impress the team that you lead, never ask them to do something that you wouldn’t do. If you want to impress your manager, make sure that they know that you’re willing to put in the time and energy to accomplish the objectives for the stations.
Success is in The Setup
(By Randy Lane) Why do some shows set up interactive topics that attract an overload of engaging responses and others get boring lists or zero responses? Interactive topics with listeners by phone, text and social media live or die by the setup.
Aiir Launches New Music Scheduler
New York-based Aiir announced on Monday that is has launched a new cloud-based music scheduler. The product that creates playlists for radio stations can be accessed on any device with a web browser and no desktop app installation required.
Smiley Says His 32-Year Old Son Has Died
Atlanta radio host Rickey Smiley announced on social media Sunday that his 32-year old son Brandon has died. No details about how he died were given.















