Headlines

(By Buzz Knight) Brand loyalty is a very delicate thing and should not be taken for granted. This relates to every business when you consider customer service, user experience, and the general quality of the work.

Boston NPR station WBUR has launched the Next Great Show Contest, a talent search for the person, or team, with the best idea for a fun new radio show. "WBUR is looking for a creative, funny, and engaging person or group who can give listeners some laughs on the weekend."

Radio Ink Publisher Deborah Parenti's latest column has been one of our most read, and most commented on, columns in years. Of the approximate 11,300 AM and FM radio stations in America, over 11% of them (iHeart with 850/Cumulus with 445) are now under the umbrella of bankruptcy. Here's Deborah's column again, which ran on Friday, and the many comments that followed.

Our Thanks to KLOG/KUKN Kelso, Washington General Manager John Paul for introducing us to Gary Down (pictured here with his Dad), owner of 2FastMX, a motorcycle and ATV repair and maintenance business. Down's business started out slow and small, and then he started using radio. (Our weekly Advertiser Success Stories are sponsored by Sun & Fun Media)

That was the name of a panel last week at Radio Ink's Hispanic Radio Conference in Miami. The RAB's Jeff Schmidt was one of the presenters. Schmidt provided some excellent information about where you should search for top salespeople, and how you should interview them.

(By Bob McCurdy) When one primarily activates media channels that can be easily measured, which tend to be digital, and largely disregard those which can't be easily measured, revenue will likely be left on the table.

(By Randy Lane) Your role as a host or co-host does not stop when the mic's turned off. The primary off-air role for hosts and co-hosts is planning the show content. Here's what that typically includes...

Albany Broadcasting (which is owned by Pamal) has launched ALT 104.9, “Albany’s NEW Alternative.” ALT104.9 will have a playlist featuring the latest alternative hits and longtime favorites. The station is celebrating its launch by playing 10,000 back-to-back songs commercial-free.

The NAB Show will feature a panel of leading women in media to discuss the impact of disruptive forces on audience, revenue and the workforce. The panel will take place on Monday, April 9 on the Main Stage of the 2018 NAB Show in Las Vegas.

Cumulus Media has flipped the frequencies of two of its stations in Harrisburg, PA. CHR station WWKL-FM (formerly known as HOT 93.5 FM) moved from 93.5 on the dial to 106.7, the most powerful signal in the market, as the new HOT 106.7.