What’s Up With Radio’s Biggest Ad Category?
After years of automotive sales records it appears radio's biggest advertising category is cooling off. The National Automobile Dealers Association is forecasting 16.8 million deliveries for 2019, down from 17.3 million in 2018.
Still No Earnings Calls From iHeart
Clear Channel Outdoor will release Q4 2018 and full year results after the market closes today with a conference call at 4:30 p.m. The call will not include iHeartMedia. The company is in the final stages of coming out of bankruptcy and will not hold quarterly calls during that process.
Townsquare Fort Collins To Launch New AM Show
Townsquare's country station in Northern Colorado (KUAD-FM) will debut 'New Country Mornings with Jordan and Michael' on Monday. The hosts will be Jordan Soto, who most recently hosted a show in Pensacola and Michael Mason who's worked in Seattle and Richmond.
WJLS Turns 80
WJLS-FM in Beckley, WV turns 80 today. A reunion party is planned for tonight for former employees, clients, and community members. WJLS was launched back in 1939 by Joe L. Smith, which is how the station became WJLS.
Geico Still Radio’s Biggest Advertiser
No change at the summit of the Media Monitors list of the top national radio advertisers… again. Geico stays number one.
Connect With Your Audience!
(By James Bahm) In this column, I'll focus on imaging/positioning: the liners you hear between songs, what the on-air personalities say, and the phrase that gets repeated most often. AKA: Your Marketing Strategy!
Honorees Named For Special Event
It’s Entercom’s way of saluting philanthropic efforts: News Radio 1020 KDKA’s (KDKA-AM) seventh annual “Larry Richert Honors our Hometown Heroes” in Pittsburgh.
$200K For St. Jude? No Problem!
The team at WPCV have gone all out and raised a massive total to help the kids at St. Jude. The final total topped what they raised last year.
Meet Radio’s National Treasure
Paul Howard has been in radio for 71 years. He's been selling radio for 55 years. Paul is 92 years old and still going strong. Dale Miller is the CEO of The West Virginia Radio Corporation where Paul works. “I’ve been making a living from radio since 1968 and still feel like a rookie next to Paul. If radio had a Mount Rushmore you’d have to start with Paul Howard. He is the one of the very best of all time.”
The Bobby Bones Advantage
(By Ronald Robinson) During his radio show, Bobby enjoys the company of a colorful bunch of talented ne’er-do-wells every time he hits the air. Those marvelous personalities are bantering back & forth with each other on a continuous basis.















