RAB sessions and speakers have been finalized for the upcoming NAB Show in Las Vegas, NV, April 6-11, 2019.
Below is a list of confirmed speakers:
Monday, April 8, 10:40 a.m. – 12:00 p.m. Room N260 – C
Radio Engage
Commercials are the fuel that drive revenue. Bad creative can drive away listeners and cost stations valuable advertising revenue. This session is intended to rejuvenate passion to help your clients take advantage of radio’s power.
Speaker: Yaman Coskun, Founder, Yamanair Creative
Monday, April 8, 1:30 p.m. – 2:50 p.m., Room N260 – A
Radio/TV Small/Medium Markets Engage
Focus: Radio and TV small and medium market experts share case studies and their profitable revenue-generating ideas and strategies.
Speakers:
• Brandy Carter, General Sales Manager, Entercom, New Orleans
• Jeff Zimmerman, VP/Director of Sales, Univision, Dallas
Tuesday, April 9 10:40 a.m. – 12:00 p.m., Room N256
Digital and Data: From Disruption to Acceleration
In this two-part session RAB President and CEO Erica Farber engages with industry analyst Gordon Borrell and broadcast company leaders.
Panelists:
• Gordon Borrell, CEO, Borrell Associates
• Michelle Savoy, VP Local Digital Sales US, Univision
• Steve Goldstein, Sr Director/Digital Sales Strategy, Hubbard 2060
• Bill Wilson, CEO, Townsquare Media
Wednesday, April 10, 9:00 a.m. – 10:20 a.m., Room N254
Media Sellers: What Now? What Next?
The world of marketing and advertising is changing faster than you can read this. This fast-paced session is about embracing disruption, adopting new ideas, and maintaining what makes traditional media vital and vibrant in the new media landscape.
Speakers:
• Georgia Beasley, Manager, Professional Development, Radio Advertising Bureau
• Jeff Schmidt, SVP, Professional Development, Radio Advertising Bureau
For more information about the NAB Show and Business of Broadcast Conference, click HERE.
