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Destined to Fail?
(Mike McVay)The station changes format. A beloved, longtime talent leaves a major daypart. A competitor encroaches on your format. These things all negatively impact the opportunity to build or maintain an audience. Yet the expectation for performance remains.
Paige Nienaber’s Midweek Idea Dump: An April Double Play
(Paige Nienaber) When I worked in San Francisco, I was the Promotion Department. Just me and the world's ugliest station vehicle. In market #4. Oh, and no budget. Zip. Nada. And we beat KMEL, arguably the best-sounding station that I've ever heard, in eighteen months.
Paige Nienaber’s Midweek Idea Dump: Giving You Gas
(Paige Nienaber) Promotions is all about being topical. And gas prices are topical. They went up after a Winter storm in Texas, and then down, and now, since oil is a speculator-driven commodity and is influenced by global tensions, they are way up.
Your Off Air Self Drives On Air Success
(Jeff McHugh) Here’s one sentence that changed the path of my life: “Manage internally before managing others.” That was wisdom from Dr. Holly Latty-Mann, president of The Leadership Trust years ago at Wake Forest University.
Tommy, Can You Hear Me?
(Steve Allan) You may have read Radio Ink's recent report, “Gen Z Trends Show Opportunity for Christian Radio Growth,” that contained a startling revelation. The fact that Christian radio has been on an upward trajectory for the last decade or so is no surprise.
Elevate Your Show’s Emotion
(Randy Lane) Personality radio shows often believe they’re in the content business. They’re not. They’re in the emotional experience business. Portland, ME morning ace, Blake Hayes at Coast 93.1, shared an episode with me from Guy Raz's brand-oriented How I Built This.
Gary Shapiro Stepping Down as CTA CEO Later This Year
Consumer Technology Association CEO Gary Shapiro is stepping down from his post to assume the role of Executive Chair. After leading the organization since 1991, Shapiro's legacy at CTA among broadcasters will likely be defined by the past two years.
Sponsorships: A Drive to Survive
(Jeff McHugh) Last year, I got a lesson in sponsorships from my work outside of radio, where I coach executives at big companies like Mastercard, Google, and Darktrace. All three just happen to be big sponsors in my favorite sport, Formula 1 racing.
Paige Nienaber’s Midweek Idea Dump: No Dump Like Snow Dump
(Paige Nienaber) This has been a Wacky Week for Weather(™), and radio has always been great at taking Meteorological Moments(™ pending) and providing valuable information and resources while, sometimes, having some fun.
Beasley Media Group Stations Spread Holiday Cheer Nationwide
Beasley Media Group stations across the East Coast turned December into a season of giving, raising more than $385,000 and collecting thousands of toys through radiothons, concerts, and toy drives benefiting St. Jude and local community charities.
Our Print Magazine: Radio Ink
2026 Medallas de Cortez Finalists
Vanishing Act: Navigating Radio's
New Mental Health Fight
