Bed Bath & Bankrupt: The Risk Of Constant Coupons
(By Rick Fink) Bed Bath & Beyond's recent bankruptcy is a lesson in Marketing 101. Yes, discounting and couponing can be an effective marketing strategy, but too much of it, and business can suffer! Let's look at BB&B's demise.
The Future’s So Bright, I Gotta Wear Shades
(By Mike McVay) The song by Timbuk 3 says it best and I’ve seen it. Despite the bemoaning of not having a supposed “Farm Team,” there is a bright future for radio in regard to talent, programming, sales, and engineering/technical.
9 Damn Good Reasons To Buy Radio Advertising Now
(By Loyd Ford) Every morning, advertisers think about how they will attract more customers to their brand. They don’t want to be sold something. “Those days are over,” an advertiser recently said. “We want to discover what really works for us.”
The 3 I’s Of Innovation
(By Buzz Knight) Innovation should be the lifeblood of progress and success in every business. It is the driving force behind groundbreaking ideas, transformative technologies, and disruptive solutions. So how do innovative organizations dominate their position in the marketplace?
A Tribute To Ron Lane, My Brother
(By Randy Lane) I recently lost my beloved brother. Ron Lane was the consummate broadcaster. As an air personality, General Manager, and owner, his radio stations super-served small towns in Camden, TN, Bartow, FL, Russellville, AL, and Flora, IL.
Who Will See You At Hispanic Radio Conference?
Are you ready for Hispanic Radio Conference 2023? This two-day, knowledge-packed conference will be held at the Intercontinental Hotel Doral in Miami, June 14-15. The Hispanic Radio Conference is an annual opportunity to share ideas, discuss and debate challenges.
10 Stations Petition For Community Of License Change
The Federal Communications Commission has published ten applicants that have recently filed proposals to change the community of license for their AM or FM stations. The full text of these applications can be accessed through the FCC's Consolidated Data Base System.
National Black Radio Hall Of Fame Lists ’23 Class
The National Black Radio Hall of Fame will hold its induction ceremony on October 7, 2023, in Atlanta, Georgia. The nomination ballots have been counted. The 2023 inductees will have their names placed in the Museum at Harris Stowe State University.
SiriusXM Partners With DMB For 10th Album Release
SiriusXM has announced an exclusive, invitation-only concert featuring Dave Matthews at Irving Plaza in New York City on June 7. Titled Dave Matthews: Live & Acoustic, the concert will showcase an acoustic set by Dave Matthews.
Edison Podcast Metrics Coming Soon To UK
Edison Research has announced the launch of Edison Podcast Metrics UK, an expansion of its U.S. Podcast Metrics product. The new service was introduced at the Podcast Show 2023 event in London. The data collected will be available to subscribers in Q3.
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