Entercom Launches New Music Discovery Program
Entercom's Alternative stations will choose a monthly artist to highlight across seven stations for seven days. The program is called 7x7, and will run in Buffalo, Kansas City, Miami, Portland, Sacramento, San Diego, and Seattle.
KOA Denver Extends With Rockies
iHeartMedia Denver and the Colorado Rockies have signed a five-year extension of their radio broadcast agreement that will keep Rockies baseball on KOA NewsRadio 850 AM & 94.1 FM through the 2021 season. Jack Corrigan and Jerry Schemmel will continue as voices of the Colorado Rockies. Corrigan is in his 14th season and Schemmel is in his sixth.
Why Are Listeners Listening To You?
To hear their favorite song is the number one reason according to the Jacobs Tech Survey. 64% of the survey respondents listed that as the number one reason they tuned in to their favorite radio station. That was followed by listening to their favorite host at 58%.
Podcasting Up, Pandora Listening Down
That's according to the Jacobs Media 12th annual Tech Survey which was conducted between January 19 and February 22. Jacobs surveyed media habits of listeners from 245 radio stations in 12 formats with 39,500 respondents.
Community Broadcasters Closes on Glory Stations
The FCC has approved the sale of four Glory Communications stations purchased by Community Broadcasters, co-owned and operated by Jim Leven and Bruce Mittman. The four stations are located in South Carolina.
The Three Objectives Of Advertising
(By Bob McCurdy) Why do most advertising campaigns stick with a single-length commercial throughout a schedule regardless of the length of flight, rarely rotating in shorter-length creative as the campaign progresses? We believe there’s a sound psychological and media rationale to consider doing so more frequently.
Carrying The Torch For Radio
(By Buzz Knight) I was fortunate last week to be asked to participate on the nominating committee for the National Radio Hall of Fame which, if you didn't know, is based in Chicago, Illinois. The legendary radio executive Kraig Kitchen is the chairman of this fine organization, and in speaking with him about my participation I was struck by his passion for carrying the torch for the Hall of Fame mission.
Merlin In The Mix
(By Ronald Robinson) I think most radio people would agree: We seldom, if ever, have the conversation about the innate power of radio and how it unquestionably impacts the minds and emotions of listeners. That radio, in spite of its worst efforts, still maintains a mid-90s-percent penetration speaks directly to this innate power of the medium.
Norfolk Adds Big Boy To Mornings
Big Boy’s Neighborhood will debut Monday on iHeart's Throwback Hip Hop and R&B station, 92.1 THE BEAT in Norfolk, VA. iHeartMedia launched Big Boy into syndication through Premiere just last month. His home base station is in L.A.
Ramsey Takes Orlando By Storm
Pictured here with WFLA-FM PD Jim Poling and GSM Mark Kanak, is Dave Ramsey who hosted his Smart Conference to a packed crowd in Orlando, Saturday.
Our Print Magazine: Radio Ink
Lifetime Leadership Award Honoree Harvey Nagler
The $250 Question: Inflation and Contesting
