IAB Reports Record Web Revenue
The Interactive Advertising Bureau reported Thursday that U.S. Internet ad revenue hit $15.9 billion in Q1 2016, up from $13.2 billion from a year ago. The 21% year-over-year first-quarter increase is the biggest jump in four years. In 2015, the industry hit a high of $50 billion. This first quarter indicates 2016 could be the biggest year ever for digital ad spending.
Everything You Need to Know About Texting Your Listeners
(by John Garziglia) Elaine Bonin of Franklin, Wisconsin received several sports scores via text courtesy of CBS Radio but did not recall signing up. Like any good citizen, recognizing that under the Telephone Consumer Protection Act she might recover between $500 and $1,500 per text, she visited her lawyer for assistance. Her lawyer, recognizing that CBS Radio probably sent out many such text messages to many people, filed a class action lawsuit.
Trump Camp Wants Hewitt Banned
Syndicated talker Hugh Hewitt was very critical of Donald Trump this week after Trump criticized Judge Gonzalo Curiel over the Trump University lawsuit. Some are calling Trump a racist. Hewitt wants the Republicans to find a new candidate.
Is Your Recruitment Process Working?
(By Laurie Kahn) I recently heard a scary story from a manager in the radio industry. Let’s call her Susan. It seems that Susan, who is by the way, very happy in her current position, was approached by a competitor about a management position they have open. Susan was taught to always listen when approached, so she had a discussion with the caller.
Increase Your Value To Your Company
(By Loyd Ford) Radio is in the perfect position to explore closer relationships with local listeners through adventures in social media and in your own online resources. You can’t do that without a higher profile. Here are three ways to use fun, video, and local people to make more of a name for yourself.
From Second To Third
(By Ronald Robinson) After a year of tidying up around my local radio station, being the jock “go-fer” and riding the board during remotes, I was going to be allowed to pull some weekend fill-in shifts. Although I had already determined I was going to be a professional, radio smart-ass – surrounded by the hits – when I thought of it, I was terrified. My mouth would become Burning Man-dry.
Sun Starts An 80s Summer On July 4th
Sun Broadcast Group announced Thursday that it will present a special commercial free, three-hour 4th of July edition of its new weekend retro-mix show. The ‘80s Mix, is a weekly unhosted program that features exclusive mixes and mash-ups of hits from Prince, Madonna, Michael Jackson, and more.
Carson To Light Candles On America’s Birthday Party
Compass Media Networks is offering a 4th of July special, America’s Birthday Party, hosted by Stoney Creek Records’ Thompson Square along with Silverfish Media’s Carsen, host of Country with Carsen.
iHeart Announces Partnership With WeWork
WeWork is a shared office company with about 90 locations and 60,000 members all over the world. The new partnership has iHeart creating live stations for the company, along with targeted podcast content and a new studio which was built at the WeWork New York City heardquarters for interviews, events, and performances.
His Chance With Hubbard Comes To An End
Both sides put a nice happy spin on the situation but the Hubbard hire of Dan McNeil at WDRV in Chicago was short-lived and contentious along the way.
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