Colin Cowherd Launches Theherdnow.com
It's a new sports website from the host of FOX Sports Radio and FS1’s The Herd. It will be the digital home for content created and curated by Cowherd. The site is a partnership between Cowherd, Premiere Networks, and Red Seat Ventures.
Hanson Takes Over Oregon Market At Horizon
Jess Hanson is the new Market Manager and GSM for Horizon Broadcasting Group’s Central Oregon properties. He takes over from CEO Keith Shipman who had been running the market for the past 16 years and has quite a full plate of work with his many other projects.
Capitol To Host Race Relations Town Hall
Raleigh station "99.9 The Fan" will continue its “Fan Town Hall” series with the topic “Do today’s African-American athletes bear any responsibility to commenting on today’s social issues?” The event is tonight at 7 p.m. and will include a panel of sports luminaries.
SiriusXM Goes Turbo On College Sports
With the college football season just around the corner, the satellite radio company has entered into a new five-year broadcasting agreement with Learfield and IMG, for both streaming and satellite radio rights. The result for fans? A greatly expanded number of college games available to subscribers.
New Sales Managers For Entercom Boston
It's a promotion and an new hire in Boston at WRKO-AM and WAAF-FM. Current WRKO-AM Sales Manager Alison Harris (pictured) has been named to the same position at WAAF-FM. Denise DiLuca, VP of Sales for iHeart Media in Providence, will replace Harris at WRKO.
U.S. Ad Growth To Hit Record $178 Billion
MediaPost has the details from London-based advertising researcher Warc, which is predicting the 2017 U.S. advertising market to grow at its fastest pace in six years. Warc is upgrading its earlier forecast for growth from 4.9% to 6%. The company says radio will decline 2.8%
Osgood Radio Show Continues
Even though Charles Osgood announced he was retiring from his Sunday Morning TV program after 22 years, he will continue to be heard on the radio. The Osgood File continues as always, four times a day, five days a week, on news, talk, and information stations nationwide.
Scant Radio Ownership Rule Changes
(By John Garziglia) Every four years, the FCC is required by law to review its ownership rules and determine whether the limitations are “necessary in the public interest as a result of competition” and to “repeal or modify any…no longer in the public interest.” The FCC finally released the results of its 2010 and 2014 Quadrennial Reviews in a 100-plus page opus titled “Second Report and Order.” Warning: there are few rule changes.
Understanding Reach And Frequency
(By Bob McCurdy) What’s the most effective way to schedule campaigns that limit commercial decay while maintaining consistent exposure and share-of-voice? Airing the messaging across as many dayparts and days as possible.
Television’s Problem = Radio’s Opportunity
(By Jeff McHugh) Bloomburg Businessweek recently reported on how television stations are adding more hours of local news coverage to their daily schedule.The problem for TV is how to fill that airtime. Here's where you can jump in front of the camera, steal the spotlight, and create some effective marketing buzz for your show.















