Something Brewing At WTPT
Entercom and 93.3 Planet Rocks (WTPT-FM) in Greenville, announced Monday a partnership with Thomas Creek Brewery, Greenville’s oldest family-owned brewery, to create The Rise Guys P1 Pilsner inspired by the station’s top-rated morning show The Rise Guys.
Sook Recognized With Golden Mike Award
The Broadcasters Foundation of America announced Monday that Perry A. Sook — Founder, Chairman, President and Chief Executive Officer of Nexstar Media Group — will receive the 2019 Golden Mike Award on Wednesday, March 6, 2019, at the Plaza Hotel in New York City.
Can Radio Be A Cycle Breaker?
(by Deborah Parenti) Fall is officially here, and I hope yours is off to a great start. If you are like many, your days are probably consumed right now by strategic planning and budget meetings. Information overload may be settling in about right now.
FEMA Upgrading WLW
On Wednesday The Federal Emergency Management Agency and iHeartMedia will host an unveiling of the modernization project of iHeartMedia’s NewsRadio 700 WLW-AM in Cincinnati.
Nielsen: Radio Still The Strongest
The ratings firm has released its latest "Audio Today" Report which shows radio still reaches more Americans than any other platform. And, Nielsen says, that due to the advance of technology, it's easier to listen to more radio with each passing month.
Nerd Alert III: Taking Cover
(By Ronald Robinson) So, what is it, generally, that radio does – internally – while attempting to make a living? We talk at, an audience made up of people we don’t know. As to the very few we might know, we still don’t know if they are listening at any given time.
Hear! Hear! That’s Really All It Takes
(By Bob McCurdy) Does someone need to be in our field of vision for us to react to what they’re saying? Is what we hear any less impactful if it is communicated over the phone, over a loudspeaker, around a corner, or from another room? The answer is obviously, no.
How To Be The Underdog
(By Jeff McHugh) In sports, films, books, TV shows, and business, audiences love to root for the underdog. Some of our biggest media stars found success by presenting themselves as long-shots. Here’s how presenting yourself as the underdog can be a winning strategy:
Dibly Staying Put At KGMZ In San Fran
Dan Dibley has signed a long-term contract extension with Entercom. The co-host of the morning show on 95.7 The Game (KGMZ-FM) in San Francisco will remain on Joe, Lo & Dibs, weekdays 6:00 a.m. to 10:00 a.m. PT.
Ad Revenue Moving to Mobile
According to eMarketer, by 2020, mobile will make up 43% of all ad spending. By 2022 eMarketer projects that mobile will double the amount of money spent on Television advertising which translates to $141.36 billion.















