The Power of Questions in Your Sales Process
(By Loyd Ford) It gets frustrating to see how many times a sales manager might meet with a seller and find out they really are not asking enough questions of potential clients. Or questions. At all. How can you sell someone something without asking questions? It’s called getting lucky.
Preventative Maintenance
(By Rick Fink) One of the most iconic advertising slogans ever produced was for Fram Oil Filters, “You can pay me now, or pay me later.” The simple but powerful message was that proper vehicle maintenance will save you lots of money and headaches
Saga Names Schulze Director of E-Commerce
Andrew Schulze gets the newly created position at Saga. He was most recently SVP of IncentRev, a company he co-founded, in 2006, to provide sales consulting and fulfillment services for online “discount deals” and auctions.
Clyde Bass To Oversee Ten Markets for iHeart
iHeartMedia has named Clyde Bass Area President for the newly formed Texas/Arkansas Area, which includes a total of 48 stations across 10 markets.
Lawmakers Try Again To Tax Radio
Federal lawmakers on Thursday reintroduced the American Music Fairness Act, a proposal that would require traditional AM and FM broadcasters to pay royalties to musicians on par with how royalties are doled out on streaming and other platforms.
SiriusXM Warns of Economic Challenges Ahead
SiriusXM said it had a strong year in terms of revenue and subscriber additions in 2022, though executives cautioned that 2023 might bring some turbulence as the company tries to weather a downturn in the automotive and ad industries.
NAB Establishes ‘Broadcast District’ at NAB Show
The West Hall of the Las Vegas Convention Center will be home to NAB Show’s new Broadcast District, a destination for radio and TV broadcasters offering educational sessions, networking and special events. The show is April 15th – 19th.
The Athletic Launches Football Podcast
Between the Lines, a new podcast series from The Athletic, dives into what it means to be Black in the N.F.L. and explains how race impacts each level of the league’s organization chart. TRAILER
DraftKings, VSiN Unveil Program Line-Up for Super Bowl
DraftKings will make its first appearance at the Super Bowl's Radio Row on February 12, and the media arm of the sports wagering brand has unveiled a line-up of programming that will cover the big game from multiple angles.
iHeart Hires Stan Norfleet in Houston
iHeartMedia has hired sports broadcaster and former college football player Stan Norfleet for its Houston-area sports talk station KBME (790 AM). Norfleet will be heard on KBME from 10 a.m. to 12 p.m. during the week.
Our Print Magazine: Radio Ink
The Best Managers In Radio
The Memo: Setting the Record Straight, 25 Years Later
