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Beasley's new HD-2 format in Tampa is called Playa 106.9, which will also be simulcast on 92.5 (WYUU-HD2). It will feature Salsa, Merengue, and Bachata, with artists including Marc Anthony, Juan Luis Guerra, Gilberto Santa Rosa, and Luis Enrique.

It's called Format Tracker, which the company says will provide PDs with greater insight into their station’s ratings results. The report provides a customized selection from 118 different gender/ethnic/age groups, and gives the user the information in an organized, graphical, layout.

The latest GMR court filing states that radio stations represented by RMLC do not want real competition concerning the music they play, nor do they want to pay for the value GMR and its writers bring to the table. And GMR has asked the court to dismiss the RMLC's lawsuit for three reasons.

In his fight with Nielsen, Bubba The Love Sponge had been challenging Nielsen's claim that certain documents were confidential. On Friday, United States District Judge James Whittemore denied Bubba's request to have those documents available for the public to see.

iHeartMedia announced on Friday that it has extended the deadline on an offer to bondholders to exchange $625 million in notes that are due next year. The offer had been set to expire last Thursday night and will now expire at 4 p.m. today.

Pai is a great friend of the radio industry, so this will be very positive news to radio executives all across the country. Pai, a Republican, will initially lead an FCC with a 2-to-1 Republican majority. The President can name a Republican and another person to fill the two open seats with nominees who will need Senate approval.

Although born into the family that gives the company its name, make no mistake: Caroline Beasley has earned every stripe and worked for every crack in the glass ceiling. Starting her radio career answering phones at a young age, she learned the business from bottom to top. And along the way, she has earned the respect and recognition of her peers.

(By Paul Weyland) I love football. I also love sales. Today I’d like to mash up the two in a discussion called “Field Advantage: How to Start at the Direct Client’s 20-Yard Line Instead of Ours.” The idea is to use what we know to avoid always having to start from our own 20-yard line, fighting and fighting in meeting after client meeting, by instead using a couple of excellent long plays so we’re playing from the client’s 20 instead.

(By Roy Williams) Norman Rockwell was an illustrator of fiction. He never showed us America as it really was, but America as it could have been, should have been, might have been. His images caused an entire generation to vividly remember experiences we never had.

(By Bob McCurdy) Advertisers and agencies are increasingly engaging us in search of marketing insights beyond Nielsen ratings. Providing these insights as to where, why, and how radio fits into a media plan is challenging and requires us to know our marketing “stuff” beyond simple statistics and surface clichés. What follows are marketing tenets I’ve reviewed with clients the past few weeks.