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Does the radio industry take creative seriously enough to help clients succeed? Why do many advertising agencies lack the desire to spend time on radio creative, caring mostly about a television commercial that takes so much more time to produce and costs so much more than radio? Why do radio stations allow awful-sounding advertisers to record their own commercials? We turned to a very successful creative services company to try to find the answers.

Alpha Media's West Palm Beach operation is about 30 minutes up the road from where the Florida school shooting took place last week. Alpha's moniker is live and local so the radio stations jumped right into action with their News-Talk station taking the lead.

When do radio's on-air hosts go too far? When advertisers start to cancel is certainly a red flag. Every dollar is precious these days and when advertisers start to distance themselves from a station or host, that is never a good thing. In the wake of two recent employee suspensions for insensitive comments, WEEI will be holding sensitivity training for all of its employees Friday.

(Advertiser Success Story) Necker's Jewelers opened in 1893. The owner was a German immigrant who sold the business to the parents of Dave and DJ Necker in 1952. It was then sold to Dave and DJ in 1990. There are now two Necker's Jewelry locations. The original location in DeWitt, Iowa, the other store is in Davenport, Iowa. (Our weekly Advertiser Success Stories are sponsored by Sun & Fun Media)

You’ll see a lot of familiar faces on this list. There isn’t a lot of turnover in this group, which is one of the reasons the relationships with the record labels in Nashville and their artists has been so strong for so long. Not to mention the skills these individuals possess to make their stations the best in a format loved across the country, even with so much competition.

It was "no comment" all around following the one-paragraph note sent around to the press stating that Emmis would be exiting the St. Louis market by selling two FMs to Hubbard and two FMs to Entercom. With St. Louis coming off the board for Emmis, that would leave the company in only three markets.

Earlier this week we reported that the NAB’s Executive Vice President of Radio, John David, was moving away from his day-to-day role as head of the NAB Radio Department as of next week. He'll continue to serve as a Senior Advisor to the NAB. And as the NAB reviews its organizational structure, a familiar face at the NAB will be representing radio.

A plethora of filings, motions and orders were made on day one of Cumulus' Chapter 11 Bankruptcy proceeding in front of Judge Shelley Chapman. Those documents include giving Cumulus the authority to pay its past due bills to Nielsen and continue doing business with the ratings firm. Nielsen was owed millions of dollars.

So much for those who think advertisers are moving away from digital due to fraud and poor results. The Interactive Advertising Bureau announced on Wednesday that digital advertising revenues in the United States for the first half of 2017 surged to an all-time high of $40.1 billion.

It's a pretty good size fine, especially for a company that recently filed for bankruptcy. The Commission says Cumulus' cluster of five stations in Myrtle Beach has repeatedly violated a number of the Commission’s EEO rules for several years, some go back as far as 2008. The violations were found after the South Carolina cluster was randomly selected for an audit of its EEO program.