The Case for Radio Ads Is in the Data Marketers Miss
New research finds marketers are undervaluing creative's contribution to sales lift by a factor of two, and have been every year since 2020. For radio, the finding is both a vindication and a sales pitch that could help budgets flow back to over-the-air.
The Many Levels of Broadcasting
(Mike McVay) You cannot judge all of radio by looking at the headline makers. What is often missed is that there are a lot of radio stations in America, and many owners of varying sizes. There are many levels of broadcasting, and it's simply impossible for one size to fit all.
The Facebook Post That Should Scare Radio
(John Shomby) I recently came across a Facebook post of a man in his 40s who was seriously considering leaving his current career and becoming a radio personality. That post should scare everyone in this industry. Not because of the question, but because of the answers.
Quu: Radio’s In-Car Presence Peaks, But Discoverability Dips
For the first time since the study began, both AM and FM radio appear in all 100 of America's top-selling new vehicle models, per Quu's third annual In-Vehicle Visuals Report, but a growing discoverability gap suggests radio's "free ride" may be in jeopardy.
Audacy Denver Bets On Mile High Sports’ Lundy For Afternoons
Nate Lundy, President and CEO of Mile High Sports, is joining Audacy Denver's Sports Talk station The Bet 1430 (KAMP-AM) for weekday afternoons, bringing more than 16 years of Denver sports coverage and a broadcast career spanning over three decades.
Techsurvey 2026 Results Coming in Jacobs Media Webinar
Jacobs Media's annual look into where radio listeners are spending their time, how they're listening, and where they're headed arrives next week, when the company will unveil Techsurvey 2026 findings in a free webinar on Thursday, April 23, at 2p ET.
CBA Names Station of the Year Winners at Denver Gala
More than 400 broadcast professionals gathered Saturday at The Ritz-Carlton Denver for the Colorado Broadcasters Association's annual Awards of Excellence Gala, recognizing local radio and television. This year's competition drew a record 546 entries from radio.
Vince Richards Rocks Back Into PD Role With iHeart Dallas
iHeartMedia Dallas has picked up Vince Richards as Program Director for 97.1 The Eagle (KEGL) and Lone Star 92.5 (KZPS), following his departure from an eight-year stint at Audacy, where he programmed in DFW, Sacramento, and was Rock Format VP.
KISR Kisses 93.7 Goodbye For New Home Frequency In Arkansas
After 55 years, Baker Media’s 93.7 KISR will find a new home on Fort Smith radio dials at 93.1 starting this summer, pending FCC approval and following Pearson Broadcasting of Northwest Arkansas’ acquisition of the former frequency for ESPN Arkansas.
Lee Rayburn Taking Over WPR Middays From Larry Meiller
After more than 13,000 broadcasts, Larry Meiller is stepping away from his Wisconsin Public Radio midday call-in program at the end of June, passing the multi-topic, listener-driven show to a familiar voice: Lee Rayburn.















