10 Radio Listeners Give One Message: We Want Connection
Ask radio listeners why they still tune in, and one word keeps coming up: connection. That's the throughline of a new qualitative study from Coleman Insights, presented on August 27 as "The Listener Truth," drawing on interviews with ten radio listeners.
Don’t Make Heritage a Handicap
(Deborah Parenti) Depending on who you listen to, radio’s tomorrows are either doomed to extinction or defined by reinvention. But make no mistake: radio’s destiny won’t be decided by technology alone. It will be secured by the stations that remember who they are
Katz Radio Attribution Study Ties Football Ads To More Clicks
Radio's attribution case studies keep getting more granular, and the latest example ties football directly to website clicks. A home improvement brand's radio campaign running alongside NFL and NCAA broadcasts generated a web traffic boost, per Katz Radio Group.
What Are You Known For?
(Kathleen Fink) Here’s a question I think every professional should be able to answer: What are you known for? For a long time, I didn’t think much about that question. Then I decided to help build a company and, like many people in radio, found myself at an unexpected crossroads.
What Happens Right Before Showtime?
(Jeff McHugh) A couple of years ago, I coached a fellow with the Cleveland Browns on his speaking skills. I was surprised when he suggested that we have a session on the day his team played the New York Jets. You may picture the team and coaches rushing around.
Kentucky Broadcast Group Settles FCC Violations Ahead of Sale
The FCC won't penalize a Kentucky broadcaster for a string of compliance failures as it prepares to sell its stations. Morgan County Industries entered a Consent Decree resolving violations at its four eastern Kentucky FM stations, going to Ridgeline Communications.
Blast From The Past: Dolly Parton; KERE, 1977
This week's Radio Ink Blast from the Past was submitted by Doug Lane. It was 1977 when Dolly Parton stopped by KERE in Denver, bringing a bit of Tennessee sparkle to the Rockies. Send your Blast From The Past story and photo to Editor-in-Chief Cameron Coats.
Arkansas Broadcasters Calls On Brannon As Executive Director
Leigh Ann Brannon is moving up at the Arkansas Broadcasters Association. Brannon, who has served as the association's Membership Director for nearly three years, will become Executive Director when Neal Gladner retires in September, following the ABA convention.
Willis, Wright, Romak Rise At Georgia Radio Alliance
Georgia Radio Alliance promotes three general managers into expanded leadership roles spanning its Atlanta, Macon, and statewide Fox FM clusters. Joel Willis has been named company Senior Vice President while continuing as GM of Atlanta's The Bear 92.5 (WEKS).
Dick Broadcasting’s Nathan James Heads To Super Hi-Fi
Nathan James, Operations Manager for Dick Broadcasting's Savannah cluster, has joined radio tech vendor Super Hi-Fi as Manager of Station Operations, moving from station-side programming leadership to the AI radio platform's growing team.
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