Are You Ready To Win A Marconi?
The NAB is now accepting nominations for the 2016 NAB Marconi Radio Awards. Your deadline to nominate is May 31. Finalists will be announced in July.
Rising Through The Ranks Scholarships Available
The 9th Annual "Rising Through the Ranks" course dedicated to the support and advancement of women in radio sales management is open for submissions. The RAB, BMI, and the Mentoring and Inspiring Women in Radio Group will present the ninth annual “Rising Through the Ranks” Seminar August 24-25 at BMI’s Nashville office. BMI is again offering 20 scholarships for the program.
Cumulus Shuffles The Deck At KCMO Kansas City
The new weekday on-air line-up that launched Monday on KCMO FM 103.7 and AM 710 in Kansas City includes Tom Becka from 10 a.m. to Noon. Becka returns to Kansas City having worked at one time for KMBZ. Most recently, he hosted shows on Omaha talk radio stations KOIL and KFAB.
“World Chart Show” Gets A Savage Makeover
Radio Express announced that radio personality Mike Savage will host the next generation of its successful two-hour international hit countdown program The World Chart Show, which Radio Express is making available to U.S. radio stations and audiences for the first time.
Data You Need To Bring in More Auto Dollars
(by Bob McCurdy) I Just heard that one of the auto agencies that we had “saved” in late 2015 from going mostly Digital/TV at the Media Director level, just did so, cutting out their radio. The job of getting these dollars back now will not be easy. This speaks to the importance of a couple of things. First, getting to the real key decision maker at the agency.
Big April For Auto Sales Expected
Radio's biggest ad category is expected to report strong numbers for April, according to both J.D. Power and LMC Automotive. U.S. total light vehicle sales are expected to rise 4.9 percent to 1.523 million vehicles, for an annualized rate of 17.6 million vehicles.
Data Doesn’t Convince Us. Stories Do.
(By Roy Williams) Facts are stacked like bricks to become a tower. Do you see it? But a story is a wave that takes you on a journey and leaves the memory of the tower far behind. Facts are solid. Stories are seductive.
The Sad Truth About Marketing Directors
(By Paul Weyland) Broadcast stations bring me into their markets to visit with their local direct clients. Recently I was working with a European broadcasting company. They had arranged back-to-back meetings with me and potential local direct clients. Most of those meetings turned out great. That's right, "most."
Using Video In 2016
(Loyd Ford) Video is not going away. You’ve seen this with Facebook Live, but you should be picking up on this just by looking at the difference in those things you share that are text, photo, and video. We thought we would share a few ways to encourage planning to make your rock star videos come alive in 2016.
Cumulus KC Cuts Knapp To Save Money
Knapp posts on his Facebook page that the company cut him loose to save money. "For the past 5 years I have consistently had the highest ratings on the station, so I was told repeatedly it was not about my performance."
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