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(By Bob McCurdy) We have long known that radio does a terrific job of getting listeners to act on the commercial messaging they have heard on-air. At the Austin Radio Show, a study was unveiled that again reinforces and quantifies radio’s ability to get listeners to take action.

(By Georgia Beasley) I think that by now, anyone reading this column knows that I keep it real. I don’t sugar coat the issues our industry faces when it comes to retaining and attracting talented Millennials. I was so impressed with this year’s Radio Show in Austin, and the focus that was made on younger generations.

(Ronald Robinson) Anyone in radio who is promoting this medium as one that utilizes the principles of “theater of the mind” needs to be taken down the hall and have their mouths washed out with soap. Radio ownership and management have made it one of their guiding principles to literally eradicate any examples of, or proposals for, the application of any theatre-of-the-mind approaches.

Radio Ink is pleased to announce that Marla Kaplowitz, president and CEO of the American Association of Advertising Agencies, and Bob Liodice, CEO of the Association of National Advertisers, will appear in a joint keynote presentation at Forecast 2018, being held November 15, 2017 at New York City’s Harvard Club. REGISTER HERE.

The performing rights and advocacy organization has announced that it is donating $25,000 to MusiCares® and its hurricane relief fund to support members of the music community, including the tens of thousands of ASCAP members affected by the recent hurricanes.

NPR and iHeartRadio have begun a new partnership. More than 30 of NPR’s most popular podcasts are now available through iHeartRadio. The addition of NPR further grows iHeartRadio’s podcast library, which currently features more than 9,000 shows across 19 different categories.

In an exclusive interview for the October 9 issue of Radio Ink Magazine, Cumulus CEO Mary Berner says morale at the company is superb and that's a far cry, she says, from how it was when she took over the company two years ago when there was constant turnover. Here’s our second excerpt from that upcoming interview.

ESPN Radio's Ryen Russillo paid a $250 fine for wandering into someone's condo in Wyoming after having too much to drink last month. He paid the fine on Wednesday and the case was closed. The afternoon host has taken full responsibility for the incident, publicly apologizing on the air after being suspended by the network.

The Southern California Broadcasters Association has elected new officers for the 2018-2019 term. SCBA President Thom Callahan said, “The SCBA is very fortunate to attract the caliber and character of these very talented Radio and Digital professionals, all of whom have a passion and focus for our association and our industry."

The Executive Committee of the New York State Broadcasters Association has extended the contract of David Donovan for three years. Donovan has been President and Executive Director of NYSBA since 2011.