News

What happened in San Diego is a great case study in how the world has changed since social media became the part of everyone's life. Not too long ago a GM and PD would be elated when a jock devised a plan to "create buzz" that had everyone in the community talking about the station. One particular incident comes to mind right away. It took place on July 12, 1979.

If you were hoping advertisers would walk away from Facebook over its recent data breach, think again. According to the latest "State of Media" data from buying platform 4C Facebook's Q1 ad revenue rose over 60 %.

That's according to a new report from BIA, which will be presenting its local and nationwide advertising data at LOCAL IMPACT DC, May 10 at NAB headquarters in D.C. BIA says local ad spending in the Baltimore-Washington metro will hit $7.9 billion this year, an increase of 5% over 2017 ($7.5 billion). What will the top spending categories be and where does radio fit in? Let's find out.

AIRE Radio Networks, the official radio network of Spanish Broadcasting System, announced Thursday the appointment of Blanca Navas as Vice President, Affiliate Sales. Navas was previously Director, Syndication and Affiliations, Entravision Communications.

Salem Media in Los Angeles recently hosted a visit from Second Lady Karen Pence and her daughter Charlotte, who were in town to promote their new children’s book Marlon Bundo, A Day in the Life of the Vice President. During their visit, Mrs. Pence and her daughter recorded segments with nationally syndicated talk show host Larry Elder (pictured here), along with other local hosts.

(By Lisa Thal) I recently had the opportunity to speak at a business event on leadership. We discussed people we thought were great leaders. Warren Buffett, Steve Jobs, Gandhi, Mother Teresa, our parents, teachers, coaches, and managers were all mentioned. I then asked the attendees if they saw themselves as leaders.

San Diego’s Channel 93.3 announced Wednesday that Geena The Latina, co-host of Kramer and Geena Mornings, will be honored by the City of San Diego. The city will officially proclaim April 17, 2018, “Geena The Latina Day."

(By Paul Weyland) For as long as I can remember, radio has had to make do with 6-8 percent of total advertising revenues. Television, on the other hand, has historically taken more than 20 percent. Why is this? Could it be what you are still bringing to your clients?

(By Gary Krantz) Mark Weber spent 40 years in the fashion industry, rising through the ranks to become CEO (and member of the executive committee in Paris) of Louis Vuitton Moet Hennessy (LVMH Inc.) and of Philips-Van-Heusen, owner of the Calvin Klein and Tommy Hilfiger brands. I recently spoke to him about the art of success.

Research Director has launched a new tool called the Opportunity Factor, which the company says will help programmers grow ratings by targeting geographic areas. Based on Research Director's Hot Zip Report, the Opportunity Factor identifies zip codes important to a station’s format but that the station may not be converting to a high share of listening.