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That's according to a new report released by Edison Research and NPR. Edison's Tom Webster presented the data in a webinar, Wednesday afternoon. Of those, 43 million, 54% of the smart-speaker owners are women and 46% are men. How does this latest home gadget impact radio? Let's find out.

In this latest Hispanic Radio Podcast, Adam R. Jacobson has a candid conversation with a Latina consumer of both English-language and Spanish-language radio from Miami. She's an immigrant and has her favorite stations, which she listens to both in the car and at home. What does she like? Listen now and learn!

The Mentoring & Inspiring Women in Radio Group and Nielsen are now accepting applications for the 2nd Annual MIW-Nielsen Music Mentoring Program. The deadline for submitting completed applications is August 10,  2018. The winner will be announced at the 2018 Radio Show in Orlando on September 26, 2018.

Hartford’s 97.9 ESPN has announced the UConn IMG Radio Network Broadcast Team, effective August 1. The team will include Bob Joyce, Executive Producer and voice of UConn Women’s Basketball, and Mike Crispino, five-time Emmy-winning broadcaster, as the play-by-play voice of UConn Football and Men’s Basketball.

Netflix and SiriusXM are teaming up on an all-new, exclusive comedy radio channel. The new channel will include material from the Netflix stand-up catalog. SiriusXM will also broadcast comedy talk shows from Netflix plus additional original programming. This partnership marks the first time Netflix will bring its content to an audio service. The launch is planned for January.

NRG Media in Wausau/Stevens Point, WI has hired Rhonda Guenther as the new General Sales Manager for its four-station cluster in that market. Guenther was most recently with Midwest Family Broadcasting in the Eau Claire market.

Beasley Media Group and NBC Sports Boston will team up to launch the simulcast of WBZ-FM/ 98.5 The Sports Hub’s Zolak and Bertrand midday show beginning Monday, July 23.

Entravision has appointed Liliana Aristizabal as Senior Vice President of Eastern Region Sales. Aristizabal will be based in New York. Prior to joining Entravision, Aristizabal was Vice President, General Sales Manager at LBI Media.

Denise Plante has been named the new midday host for 106.7 The Bull, “Colorado’s New Country.” Plante will broadcast weekdays, Monday through Friday from 10 a.m to 3 p.m. Plante joins iHeartMedia Denver from KOSI-FM/Denver.

That's according to the latest piece of data released from Borrell & Associates. Traditional advertising such as newspapers, direct mail, radio and yellow pages remain strong with local advertisers. Despite being plagued by fraud, bots and fake users, Social Media remains highest on the list, used by 78% of the 2,212 businesses polled by Borrell.