Not All Rating Points are Created Equal
(By Charlie Sislen) Buying radio is easy. You establish a cost per point and see which stations will meet it. Then, you buy those stations. You get the points you want for the budget you want. SIMPLE.
AdLarge Promotes Two
AdLarge announced today two Vice Presidents have been promoted to Senior Vice Presidents. Donelle Brown, (left) now SVP of Marketing Insights & Client Relations, and Ilwira Marciszek, now SVP, Head of Revenue Operations and Digital Sales.
CPR Host Ray White Dies At Age 69
Ray White, a veteran radio host whose nearly 50-year career spanned musical genres from coast to coast, died Sunday of cancer. White was most recently the afternoon host on CPR Classical from Colorado Public Radio. He was 69.
Father/Daughter Team On Podcast
No Kidding? Me Too! teams actor Joe Pantoliano with daughter Daniella Pantoliano. The pair examines the ups and downs of mental illness with familiar names in the entertainment industry and mental health care professionals.
New PD Atlanta’s Hot 107.9
Devin Steel is the new PD at Hot 107.9 (WHTA-FM). Steel joins Radio One Atlanta from iHeartMedia Media Memphis where he was SVP Programming.
Bloomberg Marks Pandemic Anniversary
Bloomberg Radio and Key Networks are teaming up on a month-long daily series marking the first anniversary of the COVID-19 being declared a pandemic. A year Like No Other starts daily programs March 15.
New South Radiothon Success
Mississippi based New South Radio raised more than $440,000 for Childrens of Mississippi in Jackson. Over the last 20 years listeners have raised more than Seven Million dollars during the radiothons.
Radioplayer Partners With BMW
The new smart radio partnership between Radioplayer and BMW covers new BMW cars across Europe. BMW will use official broadcaster metadata from the Worldwide Radioplayer API.
Tim Herbster Returns To Philly
Tim Herbster is taking over as Director of Music Programming and Brand Manager for Entercom in Philadelphia. Herbster is coming over from iHeartMedia’s Pacific Northwest region where he was SVP Programming.
Hubbard Launches App For DC Residents
PodcastDC is a podcast app built specifically for the Washington DC Region. The new mobile app showcases podcasts that feature voices, topics and stories that are rooted in the nation’s capital.
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