It Makes Me Smile, Laugh, and Ponder
(By Rick Fink) I try to start each day off with reading. In fact, the first thing on my daily “to do” list says, 1) Prep & Read. I read a little bit of everything, books, blogs, articles, etc., covering a variety of topics.
The Big 7 Ways To Win In Sales
(By Loyd Ford) Everyone likes to win, but everyone doesn’t like to work. Well, sales is work. It’s often what happens when others are not looking or when they are binge watching the latest Netflix exclusive. The killers are busy planning your decline.
Telling Your Story: Easy as 1, 2, 3!
(By Marc Greenspan) Do you ever struggle to tell the best story for your station? Don’t quite know how to show that you are a great fit for the advertiser? Need the proper approach to finding and telling your story?
Clean Streams Matter
(By Mike McVay) This is not an article about beautifying America or being environmentally conscious, although both are worthwhile initiatives and the environment has been in the news a lot lately. This is about the listening environment.
Inaugural Minnesota Mentee Announced
The MIW Mentoring and Inspiring Women in Minnesota, a newly launched partnership between the MIW group and the Minnesota Broadcasters Association has announced Ava Lynn LaRue (pictured) as its first mentee.
Feeding Folks In The Great Northwest
The Positive Life Radio network collected more than 6,000 pounds of food during the Hands and Heart: Christmas in July Food Drive. The 23rd annual event supports local food banks at several different locations from Portland, Oregon to Lewiston, Idaho.
Radio Ink “Dream Achieved” Feature Fuels another Dream
A September 2021 Radio Ink feature on WOBL/WDLW owner Gary Tollett has inspired another individual to pursue their radio dreams.
Radio Masters Sales Doubleheader
The 'Playing for Dollars' series at the upcoming Radio Masters Sales Summit will be a doubleheader. First up, "The Power of Sports Dollars" with Matt Sunshine, Managing Partner at the Center for Sales Strategy and Judd Norris, SVP Corporate Sponsorships for the 2023 Arizona Super Bowl LVII Host Committee.
BIA Supports ZoneCasting Technology
In two letters to the Federal Communications Commission, BIA Founder Tom Buono and Managing Director Richard Ducey are voicing their support for the GeoBroadcast Solutions technology to hyper-target communities with programming and advertising.
Next RAB Webinar Focuses on Political
Two executives from data company Claritas will be part of the next RAB live presentation. It's called What Matters to Voters: Voting Insights of Radio Listeners, and will focus on helping radio salespeople prospect the political category.















