Banner Ads Are Old News
The new report on digital revenue from the RAB and Borrell also says stations are becoming less dependent on banner ads and selling other forms of digital advertising. We asked Gordon Borrell to expand on exactly what radio stations are now selling that's helping them become more successful bringing in digital dollars.
If They Click, Will They Stay?
For Hispanic broadcasters, a comprehensive digital strategy is becoming more about survival than just making budget. Hispanic consumers are not only the biggest group of smartphone and tablet users in the country, they’re spending more time online. As the Hispanic population grows younger, even more of your audience will be dependent on these devices for their entertainment, news, and information.
Pai Tries To Keep The Peace In DC
FCC Commissioner Mignon Clyburn called last Friday "take out the trash day" when referring to Chairman Ajit Pai reversing decisions made by former Chairman Thomas Wheeler without offering any explanation. On Tuesday, the Chairman took one of Clyburn's suggestions about his planned reforms and implemented it.
ABC’s Thomas Investigates Fentanyl Crisis In New Series
The ABC News Radio special series is called America’s Fentanyl Crisis. Senior Justice Correspondent Pierre Thomas (pictured here wearing a hazmat suit to get a sense of the challenges police face) reports on the crisis from New England, which ABC says is ground zero of the Fentanyl epidemic.
Radio Freedom Act Gains 4 More Sponsors
The NAB is reporting that another four members of Congress have joined as cosponsors of a resolution that opposes "any new performance fee, tax, royalty, or other charge" on local broadcast radio stations. The Local Radio Freedom Act (LRFA) now has 127 cosponsors in the House and 10 in the Senate.
$26K For Charity… And That’s No Bull!
The renowned St. Jude Children’s Research Hospital finds itself on the end of more radio support. This time it’s 95.3 The Bull, Portsmouth NH's New Hit Country. The second annual Country Cares For Kids Radiothon raised over $26,000.
St. Jude Gets A K-Bear Bonanza
The Alaska station KBRJ – 104.1 on the dial – did an amazing job with their 20th Annual Country Cares for St. Jude Kids Radiothon. To the tune of almost $90K!
Listen To The Radio Call of The Pats Win
This one's been making the national media rounds. Scott Zolak is a host on 98.5 The Sports Hub in Boston. He's also one half of the Radio broadcast team for the New England Patriots. His call of the winning touchdown in Sunday's Superbowl was outstanding. LISTEN HERE
Atlanta Sports Talkers Look Back On What Should Have Been
Rodney Ho of The Atlanta Journal Constitution spoke to many of the local sports talkers in Atlanta, who, for about 3 quarters of the Superbowl thought they would be celebrating a victory for their home team. 680/The Fan host Matt Chernoff told Ho he wept like a child...
FCC: Barix Equipment Being Hacked
In a security note to broadcasters, Lark Hadley of the FCC's Enforcement Bureau, said the Commission believes the hackers who are broadcasting vulgar messages about President Trump are getting on the air by accessing equipment manufactured by Barix. Here's what they are advising stations to do...















