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(By Rick Fink) Soccer is like most sports: offense gets all the glory while the defense does all the dirty work and gets very little recognition, other than the goalie, that is. It’s the same in media sales. Selling is the fun part, we love to make the sale, it’s what you get the “high” from. But, it’s the defensive side of sales that will make you the most money and make you a cherished pro.

(By Gary Berkowitz) Converting your cume into better TSL (time spent listening [diary] or ATE in PPM) continues to be one of the most talked about subjects among programmers. Some of these tactics may seem obvious, but you would be surprised how many stations do not pay enough attention to the basics. Here are a few tips to help increase the time your listeners stay...

According to The San Diego Reader, Tegna has no interest in staying in the radio business, and the KFMB-FM morning show is already looking for work. Tegna (formerly known as Gannett) bought KFMB-FM and AM along with TV Channel 8 for $325 million last December (Kagan says the radio part of the deal was $22 million).

Globecom Media President Mark Porter tells Radio Ink the company is purchasing KKHA-FM in Bay City, which is located in Southeast Texas. KKHA is currently owned by Tomlinson/Leis Communications. Globecom owns KIOX-FM in El Campo Texas. Porter is a former Radio Ink Rising Star.

Milwaukee Sports station The Big 920 (WOKY) announced Thursday it has formed a broadcast partnership with the Milwaukee Admirals of the American Hockey League. Beginning with the 2018-19 AHL season, all 76 regular season games and Calder Cup Playoff contests will air live on The Big 920.

FCC Chairman Ajit Pai has proposed shifting enforcement of the FCC’s EEO rules from the Media Bureau to the Enforcement Bureau. Many groups have been lobbying the FCC to make this move so that the rules could be enforced more effectively.

Did you know there's a website with a map of pirate radio stations in Brooklyn where listeners can tune into their favorite illegal radio station? Brooklyn is a hotbed for pirates and the FCC has been trying to close as many of them down as possible. Their efforts are either falling short or those behind the illegal operations simply don't care about the consequences.

The NAB Education Foundation has named the participants in the 2018 Technology Apprenticeship Program. TAP exposes technology-focused graduates and young professionals to the broadcast industry through a six-month, hands-on training program that includes a paid two-month internship.

The deregulation debate has been, and will continue to be, a heated one. Radio Ink has been right on top of it, keeping you informed about what the NAB is proposing and what broadcast CEOs in large, medium, and small markets think about another possible wave of deregulation. In case you missed any of our stories, you can find them all HERE.

Text messages, Facebook messages phone records and e-mails between Bubba The Love Sponge and PPM panelist Nicholas Tabachuk could play a big role in the upcoming ratings tampering case against Bubba. There are pages and pages of text messages between the host and Tabachuk on the evidence list provided to the court by both sides.