American Urban Radio Network Helps Harlem
This month, the American Urban Radio Networks and the Greater Harlem Chamber of Commerce met with representatives from the Hetrick-Martin Institute to present a $10,000 donation for the HMI After-School Youth Center.
Triton: Weekly Listening Stays Strong
According to Triton's July listening ranker, total weekday listening to online audio remains steady at 5.65 million in the U.S. All measured clients within the U.S. reported a total of 5,650,930 Average Active Sessions during the Monday through Friday 6:00am to 8:00pm daypart.
FCC Deactivates Hurricane Michael DIRS
At the request of the U.S. Department of Homeland Security’s National Coordinating Center for Communications and the Federal Emergency Management Agency, the FCC has deactivated its Disaster Information Reporting System for Hurricane Michael.
Is Radio A Gamble Or A Good Bet?
At Forecast 2019‘s Prospects for Radio as an Investment in 2019: The Real Street Talk panel, Randy Michaels, who has seen both sides of the investment game, moderates a panel of financial advisors and analysts in a candid discussion of who's investing and where. Wall Street’s opinion affects every player; this is a session no broadcaster can afford to miss.
No Change At The Top of The Chart
Another week for GEICO at the top of the Media Monitors weekly advertiser chart as the insurance giant was once again radio's biggest advertiser, airing 45,775 commercials on radio stations all across the country.
“War Of The Worlds” Broadcast (Without Orson, This Time)
Louisville Public Media has announced a special broadcast of Kentucky Shakespeare’s recent performance of The War of the Worlds across all three stations simultaneously (89.3 WFPL, 90.5 WUOL, and 91.9 WFPK), tonight at 9:00 p.m.
The Power of Radio Endorsements.
Our thanks to Grant Holthusen from Entercom Minneapolis for bringing us this weeks advertiser success story. Grant tells us about how he, and very creative endorsements on WCCO, helped The Canopy Group grow their insurance business in Minneapolis. Here's exactly how he did it. (Our weekly Advertiser Success Stories are sponsored by Sun & Fun Media)
First To Worst And Back To First
(By Randy Lane) What causes top radio shows to fall into decline after years of rating dominance? The combination of complacency and new competition is almost always the two-pronged reason. The mindset is typically, “Let’s keep doing what we’re doing. After all, it got us to the top.” Until it doesn’t. And ratings begin to fall. Do you have a comeback plan?
We All Must Get On The Same Analytics Page
(By Bob McCurdy) Several weeks ago I wrote a blog about a chance meeting I had with an agency CEO and our subsequent discussion regarding radio accountability and analytics. I had a follow-up meeting with this individual and his team along with my attribution provider, Analytic Owl, late last week. It was spirited and productive on a number of different levels.
Welcome Home, Soldier!
Entercom has partnered with the Travis Manion Foundation’s Operation Legacy Service Project in Abington, PA, to renovate the home of Iraqi War veteran, Matthew Renner. Each April and November, the Travis Manion Foundation organizes Operation Legacy Service Projects, which unites communities for a common cause through volunteer-led service opportunities.















