On Friday iHeartMedia in St. Louis made the change to 100.3 The Beat, which is now the home of STL’s new Hip Hop and R&B music. The station also picked up the syndicated morning she The Breakfast Club.
Region President Beth Davis said, “We’ve listened to the fans of Hip-Hop and R&B in St. Louis who have been asking for a true Hip-Hop and R&B station with a stronger connection to the local urban community and a morning show that really fits with their lifestyle.”
