AdLarge Media has hired Gina Suarez as Director of Affiliate Marketing and promoted Frank DeSantis to Senior VP of Business Development. DeSantis joined AdLarge as VP of Business Development in 2011. After being on the air in L.A., DeSantis moved to the business side at Westwood One, then MediaAmerica, JonesMediaAmerica, and Dial Global. Suarez will oversee AdLarge’s affiliation efforts, along with managing specific affiliate programs and products. Most recently, Suarez was Manager of Affiliate Relations at Sun Broadcast Group. She’s also worked at ABC Radio Networks and Global Satellite Radio Network.
Co-Chief Executive Officer and Co-Founder of AdLarge Media Gary Schonfeld said, “We are delighted to have found the perfect affiliate marketing professional in Gina. She is respected by program directors across the industry and brings valuable experience and insights about radio stations’ needs to her position at AdLarge.” Cathy Csukas, Co-Chief Executive Officer and Co-Founder of AdLarge Media added, “Frank has been extremely influential in AdLarge’s growth. With deep relationships and a diverse radio background, Frank is exceptional at identifying the highest-quality programs and services for radio stations.”
