Audacy Minneapolis raised more than $367,000 through 830 WCCO’s (WCCO-AM) 21st annual Hunger Mission Radiothon, supporting Union Gospel Mission Twin Cities in providing meals and care to those in need. The station went live from the Mall of America for twelve hours on November 16.
Since 2003, the Hunger Mission Radiothon has cumulatively raised more than $4.3 million. Throughout the event, 830 WCCO shared stories from UGMTC residents, alumni, and volunteers, highlighting the transformative impact of the organization’s work on individuals and families facing homelessness and addiction.
WCCO Brand Manager Brad Lane said, “We are simply in awe of the incredible generosity of our fans! This is yet another great example of how live and local radio can truly impact lives. We’re so proud of our team for helping share these transformative stories from the inspiring work being done at Union Gospel Mission.”
Union Gospel Mission CEO Pam Axberg added, “This has been a fantastic day where the community has truly come together and shown their heart. So many generous donors tuned in and donated so we can address the needs of their neighbors experiencing homelessness, hunger and addiction. We are deeply grateful for the donors who make it possible for us to do this important work and for the opportunity to share our story more broadly.”
The total raised for Northwest Battle Buddies brings Radio Ink‘s 2023 Season of Giving Tally to $2.34 million. Help us show how radio matters to local communities! Submit your station’s good works to our Online Editor Cameron Coats between now and the end of the year.