Super Hi-Fi, developer of Weathercaster, has signed an agreement giving Westwood One exclusive rights to market and monetize the AI-generated weather service. Weathercaster employs AI algorithms to deliver accurate, timely weather information to radio stations.
The process makes use of Super Hi-Fi’s patented MagicStitch AI production technology, which includes features such as realistic synthetic voices, integrated sponsorships, and custom station IDs. This completely automates the processes of content creation and audio production, creating localized weather reports that can seamlessly integrate into linear radio broadcasts.
Westwood One President Suzanne Grimes said, “We are always looking for game-changing technological innovations that deliver exceptional results for our affiliates and modernize the audio ecosystem. Our Super Hi-Fi partnership allows us to offer our radio affiliates the highest quality weather reports for their listeners with minimal effort and maximum value.”
Super Hi-Fi Chief Business Officer John Bolton added, “With Westwood One’s scale and Super Hi-Fi’s AI-powered innovation, we’re making it easier than ever to help radio transform into a digital future that offers material growth opportunities using the power of AI.”
