News

Alpha Media’s News-Talk 1480 WHBC and Mix 94.1 raised the huge total along with AultCare for Wishes Can Happen, Inc. The Wish-A-Thon took place on August 10-11. Over the last 10 years, $1,037,862 has been raised for Wishes Can Happen.

Wilfrid Salomon of Lauderdale Lakes, Florida has ten days to shut down the illegal radio station the FCC caught him operating in July at 107.1-FM in Oakland Park. The Commission says Salomon was operating the pirate station from a commercial suite in Oakland Park.

Radio, in general, has been doing an outstanding job all around during what is a horrible situation in Texas. Specifically, iHeartMedia's News Radio KTRH is one of those stations you simply cannot turn off if you want to know exactly what's going on in that area and how the local residents are feeling.

CBS Radio has also been working hard to keep the Houston area residents informed and safe, despite having major issues with employees affected by the storm. CBS Houston Market Manager Sarah Frazier tells Radio Ink all CBS Radio employees are safe however many have lost their homes.

Woof Boom Radio has added five Lima, Ohio-area stations. Woof Boom is forming a new entity that will do business in Lima as The Childers Media Group. Once the acquisition is completed later this year, Woof Boom Radio will own and operate 11 local radio stations throughout East Central Indiana and West Central Ohio.

(By Gary Berkowitz) Don't worry about BURN OUT. Worry about BURN IN! It’s Monday and time for another programming meeting. Today we will cover some music scheduling basics as well as ideas on making sure your positioning message gets burned in, before you change it up!

(By Stephanie Winans) We spend most of our time thinking about audio. When’s the last time you thought about visual? You undoubtedly spend a significant amount of time creating engaging content for the Web—your blog, your social media accounts. It’s time to up your visual content game or get left behind.  

(By Michael Botta) One of the most difficult undertakings for most every media salesperson is the dreaded process of securing that first appointment with the decision-maker of a business. Many salespeople want to know: What do I say? Who should I ask for? How do I get through to someone when so few give me the time to even state my case?

(By Curt Kraft) It is safe to say that radio has embraced the digital age. I know, I know. More stuff for the sales department to deal with. UGH! More coffee, please. Anyway, we supposedly now have more ways for our clients to advertise in addition to the traditional over-the-air audio method.

(By Bob McCurdy) In a recent issue of Admap there was a thought-provoking article written by two high-level MEC execs that focused on over 250,000 individual purchase journeys across 36 categories. The two authors identified four stages of the purchase journey.