Beyond Benchmarks
(By Randy Lane) Is your show relying too much on tried-and-true benchmarks? I've seen many shows get stale by simply filling in the blanks with too many features. It’s time to move beyond your comfort zone and create fresh, new content.
Cumulus Nashville Building A “Toy Field”
The home of the NFL Tennessee Titans, Nissan Stadium, will be the site of the 11th Annual Toy Field presented by Cumulus Nashville (WGFX 104.5, WKDF 103.3, WQQK 92.1, WSM 95.5, WWTN 99.7) and Planet Fitness.
KLIF Toy Drive To Stuff-A-Bus
Scotty K and Bret Mega Mornings’ Stuff-A-Bus benefits underprivileged children living in the Dallas-Fort Worth area. For five days, the show's hosts will live on the Fox Sports Mavs Express as they attempt to cram as many new and gently used toys into the bus.
“Dueling Toy Drive” To Benefit Hurricane Relief
KOOL 105.5 West Palm Beach, FL, will hold its 15th annual Dueling Toy Drive on Saturday, December 8, to benefit the children affected by Hurricane Michael which hit the Florida Panhandle in October.
Passing Of Former NAB SVP Wurfel
Walt Wurfel, Senior VP of Communications at NAB from 1986 to 1997, died on Thursday at The Kensington, a Falls Church, VA, assisted-living facility, where he had been living for the last year and a half. He was 81.
Elbrink Answers The Call For CMG Houston
Cox Media Group Houston has named Todd Elbrink D.O.S. Most recently, Elbrink served as Regional Sales Director for TWIN (Traffic, Weather, Information Network) with Entercom in Chicago.
Legends Is New Operations Manager For NC Cluster
Befitting her stunning moniker, Crystal Legends is moving up in the world. Specifically, Dick Broadcasting promoted her to OM on November 13, for their Greenville/New Bern/Jacksonville, NC, cluster.
The One Small Phrase That Can Change EVERYTHING!
(By James Bahm) Sitting in front of a prospect/client, maintaining control over what we say, how we ask questions, and the way we present ourselves will go a long way in improving our closing ratio, and ultimately growing our bottom line.
Is Apple Still Interested in iHeart?
Late last night The Financial Times shed a little more light on why Apple might want to partner in some way with radio's largest company.
Harvill: Cumulus Feels Like A Start-Up
Cumulus Market Manager Doug Harvill tells The San Francisco Chronicle he relishes in the challenge of going from a championship team (he worked for CBS Radio in San Francisco for 12 years before the Entercom merger) to a rebuild.
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