An Easy Explanation Of Character Definition
(By Jeff McHugh) To explain how character helps make an on air personality more memorable, I sometimes have players do a fun exercise called, How would Snow White do your traffic report?
Radio Needs A New Approach
(By Peter Smyth) During the past months, I’ve had the opportunity to view the radio business from a different perspective. Without the day-to-day obligations of leading a company, I've watched, read, and talked with friends throughout the industry. It’s a different view and at times, a disquieting one.
Facts For Auto Advertisers — And Radio
(By Bob McCurdy) What demo is most likely to buy/lease a new motor vehicle in the next 12 months? And do they get more exposure to auto advertising on TV or radio? I've done the comparisons and come up with some answers on where advertisers get the best bang for their buck.
Pot Of Gold For St. Jude
iHeartMedia Milwaukee’s FM106.1 (Country) raised over $225,000 during a two-day radiothon to benefit St. Jude Children’s Research Hospital. Over the last two years, FM106.1 raised over $400,000 to benefit St. Jude Children’s Research Hospital.
Cruze Is KOSI Fit For Denver Mornings
Bonneville’s KOSI 101.1 in Denver has added Jay Cruze to their morning show as co-host to current personality Jenny D. Cruze joins the show on Monday, December 17.
Grand Total Raised: $18 Million!
MIX 101.5 WRAL-FM/Raleigh, NC, held its 24th annual Radiothon for Duke Children’s Hospital on December 12 and 13 -- $402,112 raised.
Caring For Kids The Radio Way
iHeartMedia’s San Diego cluster participated in the First Annual iHeart Rady Children’s Give A Thon in partnership with Rady Children’s Hospital of San Diego, December 12 and 13.
Howard Moves To Afternoons At WLS/Chicago
Thirty-year Chicago radio veteran John Howell will host a new late afternoon show on WLS-AM. The John Howell Show will air live on WLS-AM weekdays, 5–7 p.m. Howell has been filling the morning 6-9 a.m. time slot.
The Radiothons Just Keep On Comin’
Another great effort from our industry, this time by 98.7 The Bull (KUPL) in Portland, raising $250,931 during their radiothon for St. Jude Children's Research Hospital on December 7-8.
Ellen’s The Woman For The Job, Hands Down
Nationally syndicated radio personality Ellen K will become the first-ever TCL Chinese Theatre ambassador and permanent master of ceremonies for its famed celebrity handprint-footprint ceremonies.
Our Print Magazine: Radio Ink
American Women in Media
The Most Influential Women in Radio
Is HR Ghosting Holding Radio Back?
Beasley Celebrates 65
