Bravery And Other Essentials For Advertising Success
(By Bob McCurdy) The Effie Awards are recognized worldwide as one of the most prestigious awards within the ad industry as they recognize marketing campaigns that were “effective.” A campaign has to generate considerable financial payback (ROI), not just be judged as having good creative, to win.
Prepare To Be A Superstar
(By Jeff McHugh) In preparing for your show, you might gather content, brainstorm ideas, write, prep guests, and compile audio. Do you ever prepare your head, heart, and soul?
Hall of Fame Inductees Announced
The class of 2019 Radio Hall of Fame inductees who will be honored on Nov. 8, in New York City at Gotham Hall have been announced. We have the full list.
Here’s My Radio Ownership Formula
(By Robert Lee) One of the hottest and most controversial topics currently swirling through the radio broadcasting industry is the National Association of Broadcasters’ proposal to allow dramatically increased station ownership, especially with regard to FM properties. Here's my idea...
Wilson To Keynote RAIN Summit
Townsquare CEO Bill Wilson will keynote the event that takes place before the Radio Show every year. Wilson will discuss the initiatives that have helped define Townsquare Media as “a local media and digital marketing solutions company.”
One Dead At Cox Tulsa Transmitter Site
On Sunday, the Tulsa County Sheriff's Department was called to the KRMG-AM transmitter site where they found two people who were electrocuted. One person died, the other is in critical condition.
Entercom Mixes Middays In Baltimore
Entercom in Baltimore has changed up the midday hosts at two stations.
Atlanta, DC Strong For Urban One
There was a time, not too long ago, the Atlanta market was giving Urban One CEO Alfred Liggins headaches. The market, where Urban One has 4 FM's, was off horribly revenue-wise. Now, Atlanta is a totally different story.
Nielsen Gets West Virginia Back
After a brief hiatus West Virginia Radio Corporation has signed back on with Nielsen for measurement services in the Charleston, West Virginia market. West Virginia Radio owns stations in Morgantown, Charleston, Clarksburg, Fairmont, Elkins and Martinsburg.
Radio Has Become A Real Bright Spot
Urban One CEO Alfred Liggins is very happy with the performance of his radio stations, and why not, Urban One's second quarter revenue came in 6.2% higher than a year ago. More importantly, perhaps, is that there seems to be momentum going forward, and 2019 is not a political year.















