Marketing Trends We All Should Be Familiar With
(By Bob McCurdy) We tend to run at a fast pace, so it is easy to overlook some of the more important marketing trends over the past year that can help us to provide clients with more competent advertising direction.
Don’t Forget Your Core
(By Charlie Sislen) Like many industries, radio is going through a tremendous transition. With the way people utilize audio entertainment today, radio station management has opportunities to increase its top line by focusing on new revenue opportunities.
A Training Program For High Performers
(By Randy Lane) High-performing athletes have a training regimen that includes individual and group workouts. In basketball, there’s daily team practices, time in the weight room and individual time working out for strength, flexibility and agility.
WINS Pioneer Joel Chaseman Dead at 93
Chaseman was the general manager of 1010 WINS in 1965 when the station switched from rock and roll to all-news. Chaseman is pictured here with the last DJ on WINS Johnny Holiday from 2015.
Radio Helps Make This Dentist Smile
Meet Carl Graves, owner of Sand Dollar Dental in Fort Walton Beach. He was a successful electrician in St. Louis and is now a successful dentist with a growing practice in the Florida Panhandle thanks to radio. Our weekly advertiser success stories are sponsored by SPECbyte.com
6,552 Stuffed Animals Fly Onto The Ice
Last week Seattle Thunderbirds hockey fans threw teddy bears and stuffed animals onto the ice, immediately following the T-Birds first goal of the night -- all in the name of charity. The game was the annual Fred Meyer Teddy Boss presented by Hubbard owned KRWM-FM in Seattle.
Bloomberg Launches New Show
Bloomberg Radio and Television have launched Bloomberg Wall Street Week. The one-hour show will be hosted by Bloomberg's David Westin and air weekly on Fridays at 6 PM ET.
Conclave Registration Open
The Conclave, which celebrates 45 years of educating broadcasters this year, has an early bird registration rate of $199 going on now. The 45th Conclave Summer Learning Conference is June 16 and 17 at the Delta Hotels Minneapolis Northeast.
Michaels Awarded For His Hard Work In Florida
WWRZ-FM in Lakeland/Winter Haven, owned by Hall Communications has promoted Eric Michaels to PD. Michaels, has been on the air at WWRZ since 1998 and he'll continue to host the Big Max Morning Show in addition to being the PD.
Cowherd’s Podcast Surpasses 70 Million Listens
Fox Sports Radio says The Herd with Colin Cowherd podcast amassed more than 70 million total listens in 2019. The show is also heard on more than 250 radio stations across the country.
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