More Digital Domination

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And this factoid from the Magna report will come as no surprise to our readers. Despite the fact that we've heard recent complaints about advertisers not getting results or that their ads aren't being heard or seen, digital ad spending continues to explode. In the U.S., digital media ad sales will increase 14%, by more than $10 billion in 2017, to $83 billion.

Radio Better Than TV In Southern Cal

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The Southern California Broadcasters Association and Nielsen have released a study of vehicle buyers in L.A. and San Diego. The two companies are promoting the study hoping to arm radio sellers with more data and help them close more sales. It includes those in the market to purchase a vehicle and those undecided, and details how radio reaches those consumers better than TV.

Cumulus To Use Nielsen Data For Advertisers

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The deal between the two companies was announced Wednesday. Westwood One will use Nielsen's advanced data management platform to help advertisers make better buying decisions, aimed more at the customers they're looking for. Here's how this works...

Another Northeast Pirate Warned

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This time the Enforcement Bureau sends a notice to Winston Tulloch in Paterson, New Jersey, for operating an illegal station at 90.9 from his home. Tulloch has 10 days to respond to the Commission with proof that he is authorized to operate the station, which, of course, he is not.

AGM Buys Four Univision Albuquerque Stations

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The stations are KKSS-FM, KIOT-FM, KJFA-FM, and KKRG-FM, and in order to comply with FCC ownership rules, AGM will sell KAGM-FM to VCY America, KDLW-FM to BB Broadcasting, KJFA-FM to Vanguard Media, and donate KHFM-FM to KHFM Community Partners, which will convert the broadcasting license to non-commercial.

Rosenworcel To Return To FCC

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President Trump intends to nominate Democrat Jessica Rosenworcel to return to the Federal Communications Commission after her term lapsed at the end of last year. She would need to be confirmed by the Senate. Rosenworcel's first five-year term expired in May 2016 but she stayed on until the end of the year.

Bouvard: Only PPM Delivers on Its Promise

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In his latest blog posting aimed at helping radio sellers tell the story of radio, Chief Insights Officer at Cumulus and Westwood One Pierre Bouvard asks the question. 'How does each media perform against their promise?' His answer: AM/FM radio audiences deliver exactly what is promised: ads are heard.

Now Let’s Make Radio Commercials Work

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(This is part 3 of a 3 part series) (By Michael Dudding) My last article focused on "kids and non-professionals" recording bland "it's-acutely-obvious-my-monotone-voice-means-I'm-reading-copy-given-to-me." Effective messages need to have warmth, excitement, believability, sincerity, and honesty.

Pai To Keynote Radio Luncheon

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FCC Chairman Ajit Pai will keynote the Radio Luncheon at the Radio Show Wednesday, September 6. NAB CEO Gordon Smith said, “Throughout his tenure at the FCC, Ajit Pai has recognized time and again the indispensable role that local radio plays in communities across America." The Radio Show, produced by the NAB and RAB is September 5-8 in Austin.

Is Press Access Being Denied In DC?

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On Tuesday, the Radio Television Digital News Association objected to what could be an upcoming move by the U.S. Senate Rules Committee that would make it more difficult for broadcast and other reporters to question senators about public policy in the U.S. Capitol.

Our Print Magazine: Radio Ink

October 5, 2026

On the Cover: NYSBA's Heidi Raphael & David Donovan
2026 Radio Wayne Awards Finalists
Sales Tips for Your Best Q4

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