Nielsen Hopes To Boost Radio’s Political Revenue With New Data
All indications, so far, are that radio will be disappointed with its 2016 political revenue when the money is tallied up after election day. Hoping to give radio a last-minute political revenue boost, Nielsen has put together a package of information that matches voter registration data with PPM data in the important states of Florida, North Carolina, and Pennsylvania.
Will Your Company Pass 2017’s Mirror Test?
Radio Ink is proud to announce that Gordon Borrell, CEO of Borrell Associates, will share his provocative insights and answers to that critical question in a luncheon keynote at Forecast 2017. Forecast will be held on November 16 at the Harvard Club in New York City.
Tournament Raises $200K For Broadcasters Foundation
The Broadcasters Foundation of America raised $200,0000 during its Celebrity Golf Fundraiser, held recently in New Jersey. Chairman Dan Mason said, “The funds come at a time when more broadcasters than ever are in need of assistance."
Univision To Carry Spurs Games In Spanish
The San Antonio Spurs announced on Wednesday that Univision's KXTN-FM in San Antonio will serve as the franchise's new official Spanish-language radio station. Play-by-play broadcaster Paul Castro will continue to serve as the Spanish voice of the Spurs, now in his 24th season.
Why Google And Facebook Are Eating Your Digital Lunch
Those two super companies own a combined 72% share of the digital and mobile media revenue. And one of the reasons why is brilliant. Radio often touts how some of its salespeople have become the marketing arm of local advertisers, relied upon to present marketing solutions that drive customer traffic through the use of radio. Imagine if you were able to embed radio salespeople inside the walls of the largest advertisers in the country, to constantly teach them how, when and why to use radio.
NPR CEO Touts Big Increases Across The Board
NPR says its radio broadcasts, podcasts, and digital reporting have all reached new heights in 2016. CEO Jarl Mohn says, “NPR’s increased ratings and digital engagement can be attributed to first-rate journalism, riveting storytelling, revamped newsmagazines, live reporting, and better user platforms."
How Is The Radio Economy In Small Town America?
As we gear up to hear the quarterly numbers from all the public companies, we checked in with Galaxy Communications CEO Ed Levine. Levine recently announced his company would be purchasing a cluster of stations from Gamma Broadcasting in Massachusetts, so we asked him about that deal, where he's getting his financing, how the economy was doing in his market, and political ad revenue. Here's what he had to say...
What Does Charles Osgood Think About News Coverage Today?
In our final installment of our three-part interview with the great Charles Osgood, we asked him about the evolving news business and what he thinks about how the news is being covered today, a much different world than when he first started. Although Osgood recently retired from Television he can still be heard on the radio as part of the Westwood One family. We also asked Osgood to share some advice for young broadcasters hoping to get into radio news and why he decided to stay in radio after retiring from Television.
KFOG Announces 2016 Concert for Kids Lineup
Cumulus owned KFOG in San Francisco has announced its 2016 Concert for Kids lineup. The holiday concert is taking place Thursday, December 8, at the Masonic in San Francisco, with Band of Horses, Blind Pilot and The Revivalists, and benefits UCSF Benioff Children’s Hospitals and Marines Toys for Tots. This show is in its 31st year.
Imus Signs Extension With Cumulus, WABC
If anyone thought Don Imus was going to retire any time soon, you can forget about that idea. The I-man just signed a multi-year renewal with Cumulus and 77 WABC in New York that will extend his radio career in New York to over 40 years.