MIW Digital Sales Mentorship Returns For Year Three

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Mentoring and Inspiring Women in Radio’s Digital Sales Mentorship Program is back for a third year, offering one woman in radio or digital media sales monthly coaching from an industry leader on streaming, podcasting, analytics, and sales leadership.

The year-long program is designed to strengthen the digital expertise and leadership skills of women working in radio and digital media sales.

In November 2024, Saga Communications Charleston Director of Digital Strategy Nikki Kuniej was selected as the program’s first mentee. In February, Townsquare Media Northwest Michigan Multi-Media Account Executive Jessica Reid was named the 2026 MIW Digital Mentee, working with StreamGuys VP of Digital Sales and Strategy and Radio Ink columnist Dara Kalvort.

Applications will be accepted through November 6, via the MIW website.

MIW Board President Sheila Kirby said, “Digital acumen is no longer a specialized skill in the broadcast industry; it’s an essential part of being an effective leader. Today’s leaders need to understand how audiences are consuming content across platforms, how digital is creating new opportunities for advertisers and revenue, and how technology continues to reshape our business. This mentorship gives women the opportunity to strengthen those skills and apply them directly to their careers, positioning them to take on bigger roles and help shape where our industry goes next.”

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