Nielsen has announced Anil Goel as the measurement company’s new Chief Engineering Officer. Goel will oversee the company’s engineering and technology divisions from Bengaluru, India, under the leadership of CEO Karthik Rao.
Goel brings more than two decades of experience in spearheading technology teams and developing products to drive revenue growth, including significant roles at Amazon.com, where he was the Chief Technology Officer for the Customer Returns division. He also directed technology strategy, architecture, development, and operations for the global educational technology company Byju’s Group.
Goel said, “I’m thrilled to lead the innovation and adoption of advanced technologies as Nielsen’s Chief Engineering Officer. The adoption of advanced technology is a critical component for Nielsen to become the world leader in measurement and currency for streaming, and I’m honored to lead us into the future.”
Rao commented, “The measurement industry is evolving rapidly, and as we look to grow in streaming and lead the advance of Convergent TV as the currency in media measurement, we must strengthen our technology roadmap to align with our vision. Anil has the vision and experience to lead Nielsen’s technology innovation to power a better media future for all people.”
