iHeartMedia Atlanta has introduced a new weekday show, The Ferrari Simmons Show, on 105.3 The Beat (WRDG). Simmons’ new show joins an existing lineup of the JoJo & Big Homie Show, Shay Diddy, The Breakfast Club, and Way Up with Angela Yee.
Ferrari is no stranger to Atlanta radio, having been a radio personality at Audacy Atlanta’s V-103 (WVEE) and Core Communications’ Streetz 94.5 (WWSZ-AM). Simmons also co-hosts the podcast The Baller Alert Show.
iHeartMedia Atlanta President Spencer Bynes said, “I am thrilled to welcome Ferrari Simmons to the iHeartMedia family. His strong influence and presence in Hip Hop culture and Atlanta make him an ideal addition to our team.”
The Beat PD Vladimir Scott added, “Ferrari Simmons is an elite talent and we are excited to see what he will bring to iHeartMedia. His unique perspective and insightful grasp of the culture will touch listeners not only in Atlanta, but worldwide.”