Skyview Networks and Local Radio Networks have confirmed their ongoing partnership with the JackFM format from Sparknet. As part of the extended multi-year deal, Skyview Networks retains its role as the exclusive network sales partner and distribution provider for the format, while LRN will employ its affiliate relations services and its premium Radio Velocity Control (RVC) cloud-based technology to enhance and grow the network.
Skyview Networks and LRN have been in partnership since January 2019, utilizing Skyview’s syndication and ad management technology alongside LRN’s strategies in affiliation and IP-based automation tools. Sparknet’s JackFM brand was introduced to the collaboration in January 2020.
LRN CEO Steve Swick said, “The combination of LRN, Skyview Networks and JackFM has proven itself to be a winning programming strategy for station owners and audiences, and we are thrilled to continue our relationship to further explore the opportunities ahead.”
Skyview Networks President and CEO Steve Jones added, “JackFM is an incredibly creative and innovative media brand that entertains millions of listeners each day. Skyview is proud to keep building on our success with JackFM and LRN in driving revenue and results for years to come.”
