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It's been something CEO Jeff Haley (pictured) has told us would be coming and on Thursday the company announced it has integrated data from Nielsen, Strata, and Katz Radio Group’s programmatic exchange, Expressway, into Marketron’s Mediascape platform. And the company says these three new partnerships round out Marketron’s programmatic offering.

New cars are no longer the only way to get a taste of SiriusXM Radio. Used-car buyers all over the country are getting a chance to test drive the radio service. And, SiriusXM just announced another big deal.

The newest radio station in Southwest Florida from the Beasley Media Group is called "Playa 98.1" and will be heard on WRXK-HD2. The format is a mix of Salsa, Merengue, and Bachata, and will feature music by Marc Anthony, Juan Luis Guerra, Gilberto Santa Rosa, Luis Enrique, and other Latin artists. The station kicked off with 10,000 songs in a row.

That's what Wayne Bradley told The American Mirror in Detroit and posted to his Facebook page. Bradley posted, "I was put on hiatus at 910AM Superstation the weekend Donald Trump came to Detroit. I have not been allowed back on the air since." He then urges his fans to contact station owner Kevin Adell. We were unable to reach anyone at the radio station last night to get a comment.

In addition to being heard on 97.1, Emmis' News-Talker KFTK-FM in St. Louis can now also be heard on FM 98.7 and AM 1490. The additions will increase the reach of KFTK-FM to the extended St. Louis metropolitan region. 1490-AM was Yahoo Sports and FM 98.7 is a brand new frequency on a translator.

No press release to make the announcement, just a tweet from CEO Daniel Ek. “40 is the new 30. Million,” was Ek's post Wednesday night. By comparison in the streaming space, Apple Music has 17 million paying users, Tidal said in June it had about 4.2 million paying subs. Pandora hopes to convert many of its 78 million users to paying subs once it joins the pay-to-play streaming space.

STRATA released its second-quarter survey of advertising agencies on Wednesday, which found that agency budgets remain flat as agencies "see looming headwinds." The advertising agencies in the study report to STRATA that 49% of clients are making “considerable” or “minor” budget cuts, while 31% of budgets will remain flat. On the bright side, programmatic buying is increasing big-time.

Alpha Media, Myrtle Beach makes the change from Star 92.1 (WMYB-FM) to Energy 92.1.The station will now focus on top hits. The station was playing Christmas music 24/7 for the past three days.

Sun Broadcast Group and Signature Networks have entered into a partnership that will bring Signature Network’s 24-hour formats to Sun’s General Market lineup. Signature formats include Classic Rock, Classic Hits, Adult Variety, Classic Country and Mainstream Country with more formats planned for the future.

The amount of money paid to Saudi Arabian student Abdulrahman Alharbi was not released and neither party "admits any fault, wrongdoing or responsibility" as part of the settlement.