Ron Robinson - Radio

Radio Does Not Have An Effective Strategy — Part 3

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(By Ronald Robinson) From time to time, some very bright, experienced, and sincere pundits will drop by with a set of admonishments about generating better ad copy for radio. I accept that many of the points have merit in terms of improving the banal and annoying ad services being supplied by most of radio.

Washington Redskins Add WMAL

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The station will carry Redskins Radio Network broadcasts in the Washington, DC metro area on game days, beginning with the 2017 NFL season. WMAL will supplement the team’s flagship home on ESPN980 AM (WTEM), 92.7 FM (WWXT), and 94.3 FM (WWXX) in the market.

Compass Media Continues To Build Roster

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Miles Ahead Broadcasting chooses Compass as its new ad sales rep firm for the syndicated weekend show Cafe Mocha. Southern California-based national radio syndicator, MannGroup Radio, selects Compass for national ad sales representation. And Coast to Coast Radio Networks, producer of music libraries and short-form features, will also now use Compass as its rep for national ad sales.

Gow Acquires “CultureMap”

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The owner of SB Nation Radio, has acquired the digital provider of lifestyle content creating a multi-platform media company reaching nearly eight million people monthly.

Report: Radio Ad Spend To Increase 12.3% By 2020

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Here's more positive radio ammo for your sellers to take out on the streets. According to Media Ecologist Jack Myers, radio is expected to see a 12.3% increase in ad spending over the next three years. Myers released his 29th Annual Marketing & Advertising Data and Spending Forecast yesterday with all the details.

Stern Being Sued For Airing IRS Call

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The Hollywood Reporter has the details about the lawsuit filed by Judith Barrigas. She says she called the IRS on May 19, 2015 to discuss how the tax agency had applied prior year liabilities to her tax refund. Then everything went sideways...

Memorial Fund Set Up For Bob Garrett

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The Southwest Florida host died this past weekend at the age of 46. Garrett battled respiratory issues for most of his life which is what he passed away from on Sunday. He leaves behind a wife and young son which is who the donations in this GoFund me account will be given to.

Superstar Profile – Shaun Buford D.O.S. Entercom

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Shaun Buford is the Director of Sales for Entercom in Norfolk, VA. He's responsible for directing the sales efforts of the entire cluster, coaching a salesforce of 17 people. He started in radio in his early twenties and hasn't looked back.

Millennial Spotlight – Neuhoff Media’s Andrew Harby

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Over the past few years there has been a growing perception that most millennials only want to work in Silicon Valley — and that they have no desire to work in radio. We’ve found that not to be the case. Andrew Harby is the local sales manager for Neuhoff Media in Springfield, IL. He’s 27 and says he started in radio when he was 12...

Radio’s Relationship With 15-24-Year-Olds Is Complicated

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As he continues to leak out information about his new research, Alan Burns says radio has a complicated relationship with teens and 15-24 year-olds. The data will be released in a series of four free webinars, the first one being Thursday. Here's the teaser from Burns today...

Our Print Magazine: Radio Ink

July 20, 2026

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