Ron Robinson - Radio

Radio’s Lost Concept: Theater Of The Mind

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(Ronald Robinson) Anyone in radio who is promoting this medium as one that utilizes the principles of “theater of the mind” needs to be taken down the hall and have their mouths washed out with soap. Radio ownership and management have made it one of their guiding principles to literally eradicate any examples of, or proposals for, the application of any theatre-of-the-mind approaches.

What’s The Forecast For Radio Advertising?

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Radio Ink is pleased to announce that Marla Kaplowitz, president and CEO of the American Association of Advertising Agencies, and Bob Liodice, CEO of the Association of National Advertisers, will appear in a joint keynote presentation at Forecast 2018, being held November 15, 2017 at New York City’s Harvard Club. REGISTER HERE.

ASCAP Donates $25K For Hurricane Relief

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The performing rights and advocacy organization has announced that it is donating $25,000 to MusiCares® and its hurricane relief fund to support members of the music community, including the tens of thousands of ASCAP members affected by the recent hurricanes.

Morale Is Superb At Cumulus

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In an exclusive interview for the October 9 issue of Radio Ink Magazine, Cumulus CEO Mary Berner says morale at the company is superb and that's a far cry, she says, from how it was when she took over the company two years ago when there was constant turnover. Here’s our second excerpt from that upcoming interview.

How To Build A Great Radio Show

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(By Andy Bloom) A recent episode of ESPN’s 30 for 30 paid tribute to the 30th anniversary of the launch of Sports radio on WFAN and to Mike Francesa and Chris “Mad Dog” Russo, who hosted arguably the most influential radio show in the history of the format.

The Indians Staying With iHeart

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The Cleveland Indians and iHeartMedia Cleveland have signed a multi-year agreement for WTAM 1100 AM and WMMS 100.7 FM to continue as the “Flagship Home of the Cleveland Indians” through 2023.

Sales Managers: You Must Change The Narrative

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(By Barry Cohen) All of the Mister Smoothys in Pico County — or anywhere else in the good old US of A — don’t care about your antenna height, your music rotation, your coveted demographic, or even the fact that you sell radio advertising, for that matter.

5 Tips To Hire Your Next Sales Superstar

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(By Laurie Kahn) Companies often ask us, “What will it take to hire a superstar?” There are lots of answers to that. Much depends on your market and what level of person you are looking to hire, but overall, expect to pay more than in the past.

KQHN-FM Relaunched In Shreveport

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The station launched Thursday as The All New Q97.3 – “Shreveport-Bossier’s Best Music!” The station debuted its new Hot AC format by playing 97 hours of non-stop, commercial-free music, which will continue through the weekend.

WJBR-FM Partners With Shoprite For Hurricane Harvey Relief

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As part of Beasley Media Group’s ongoing “Community of Caring” initiative, 99.5/WJBR-FM in Wilmington, Delaware, recently partnered with the Kenny Family Foundation and Shoprite to match food donations pound for pound. The station collected over 12,500 pounds of food during a recent on-site collection event.

Our Print Magazine: Radio Ink

July 20, 2026

The 40 Most Powerful People in Radio
Lifetime Leadership Award Honoree Harvey Nagler
The $250 Question: Inflation and Contesting

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