
The Radio Advertising Bureau’s Radio Works initiative is set to host its next live presentation, “Radio Works for Restaurants,” on Wednesday, August 16, at 1p ET. The webinar aims to provide insights for radio sellers into dining out and alcohol purchasing habits, as well as how the current economic climate affects spending in these areas.
The session will feature insights from Provoke Insights Head of Strategy and Research Carly Fink and Assistant Researcher and Strategist Jordin DeSenzo. From the broadcaster’s perspective, Cromwell Media GM Shawn Fort and account executive Lanse Macke will share their client success stories.
The presentation is designed to offer sellers a deeper understanding of the restaurant category and equip them with the skills to better prospect and serve. Registration for this presentation is free for RAB members, and the content will also be available for on-demand viewing.





