97.1 The Ticket (WXYT-FM) has inked a deal with the Detroit Lions, making it the flagship station for Lions football beginning in 2021. The Entercom station also serves as the flagship station for the Detroit Tigers, Pistons and Red Wings.
“The Lions are synonymous with the city of Detroit and this is a great opportunity to leverage our position and deliver Lions content, both on game days and throughout the year,” said Debbie Kenyon, SVP/MM. “This partnership now makes 97.1 The Ticket the flagship station for all four professional sports teams in the Motor City, giving fans a one-stop destination for all of their favorite local teams.”
As part of the partnership, Entercom will manage the Lions Radio Network – an extensive radio network with more than 30 stations across Michigan and in Northern Ohio.
