Big Radio recently named three new Program Directors to head up the Rock County radio operations of their 10-station group. Paul Michaels assumes the programming duties of WWHG, Micki Morgret is now Program Director of WBEL, and Greg “Big Red” Hanthorn is the newly named PD for WGEZ.
Historically, the programming of the stations had been directly overseen by father-and-son owners Scott and Benjamin Thompson.
“Over the years, and through all our various expansions, that has become challenging,” said Ben Thompson. “Obviously we are more involved in the programming decisions on our stations than most owners and that will always continue. That said, it is impossible for [us] to listen to all 10 radio stations all the time.”
The Program Director assignments come just two months before an anticipated extensive relocation effort that will centralize most operations of the group’s five Rock County radio stations in one newly constructed studio facility at 1 Parker Place in Janesville.
