NRG is selling WFAW-AM and WSJY-FM in Fort Atkinson and WKCH-FM in Whitewater, Wisconsin, to Magnum Communications. The purchase price was not announced.
NRG CEO Mary Quass said, “We have been fortunate to have worked with the great people at the stations in Fort Atkinson for many years. The dedicated broadcasters at the stations will continue to provide the Fort Atkinson community with great local radio, and know they will contribute to the success of Magnum Communications going forward.”
Magnum Communications is based in Wisconsin. Dave Magnum is the CEO. “I’m a sentimental person so two aspects of these acquisitions really struck me. First, my maternal grandmother grew up on a Fort Atkinson farm. My mom and her remaining siblings get together at Lake Ripley each summer in her honor. Second, we’re again getting to work with NRG. Back in the 90s, my late wife, Lynn, had the chance to speak with Mary Quass several times at conventions. I told Reid and Ty that she considered Mary a role model. In 2007, five years after Lynn passed, I acquired three stations from NRG. That transaction went as smooth as silk. We look forward to the same outcome with the acquisitions of WFAW, WSJY, and WKCH.”
Kalil and Company was the exclusive broker on the deal.
