The two companies say the integration of vPromotions into Aptivada will streamline online contests and promotions. The integration utilizes API technology to synchronize rules, winner information and other data to allow fast and efficient set up, execution and fulfillment of all web contesting. Online contests are initiated and scheduled in vPromotions and executed in Aptivada with results returned to vPromotions for prize fulfillment and data consolidation .
“The vPromotions/Aptivada team has automated the process to keep our promotions department operating at full speed. All we have to do is contact and congratulate the winners and the software do the rest. This integration is a fantastic addition to these already great products” said Andres “AC” Cantu, Alpha Media San Antonio.
Jinny Laderer, CEO of vCreative states that “We continually focus the importance of a strong and connected environment for our customers. By eliminating another manual step in the process, we have given more time back to customers to spend on the great content that drives our industry forward. We love what Aptivada delivers to stations and are excited to offer this connectivity to our vPromotions customers.”
