Ashlock To Lead All iHeart Stations

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Greg Ashlock, previously President of iHeartMedia Markets Group West Division, who also served as the senior business leader representing the company in the west, has been named President of the iHeartMedia Markets Group. Ashlock will now manage the entire iHeartMedia Markets Group, including all 850-plus radio stations in over 150 markets.

In addition to the Ashlock promotion, Hartley Adkins (pictured right), who most recently served as President of Northeast Division and Corporate Operations for the iHeartMedia Markets Group, has been named President of Integrated Revenue Strategy. In the newly created position, Adkins will join the corporate group in New York and will be responsible for working with group heads and corporate to help develop revenue initiatives that scale across multiple platforms, as well as new strategic solutions specifically for the Markets Group that utilize the unique assets of iHeartMedia.

Both will report directly to CEO Bob Pittman and COO Richard Bressler.

“We created our iHeartMedia Markets Group to bring decisionmaking and resources closer to our markets. This is the next step in that evolution to a fully-empowered Markets Group and is a reflection of the success we’ve had so far, not only in our divisions but with our new Region President structure,” said Pittman. “This new consolidated leadership under Greg will be more nimble, more collaborative, and more connected across the entire company, giving the benefit of iHeartMedia’s unparalleled size, scale, technology, and data to every local market partner and advertiser as well as for the benefit of every listener.“

Pittman added, “Hartley’s new integrated revenue strategy corporate role will allow us to enjoy the benefits of integrated strategies for all of our revenue groups. Hartley will work across all groups at iHeartMedia to drive these new strategies for the benefit of our marketing and advertising partners through all of our revenue channels.”

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