There’s nothing like free publicity. And there’s really nothing like free publicity in the New York Times. So we were glad to hear from one of our sources about a very interesting question in the Saturday, September 9 Times crossword puzzle. The clue was: “Alternative to Pandora or Spotify.” And the answer? iHeartRadio.
That’s got to be some kind of major thrill for the company, especially in view of all the hard work that’s put into branding. And nice to put a couple of streamers in the shade.