Galaxy CEO Ed Levine says, “This idea has been percolating for some time. We think we’ve come up with a model that can generate guaranteed revenue for the partner broadcaster with no risk. Experiential / event marketing is a key element for both radio and television’s future revenue growth. We’ve been in this space for a decade and are now prepared to help other broadcasters navigate these waters.”
Galaxy Events Consulting has commitments to enter ten new markets in 2017. Those markets are Buffalo, Rochester, Binghamton, Watertown and Long Island all in New York. Additionally, Philadelphia, Charlotte, Raleigh and Sarasota Florida are also slated for 2017.
Galaxy owns fourteen radio stations in the Syracuse and Utica-Rome markets. Its Galaxy Events division is responsible for many of the biggest community events in Central New York, highlighted by ‘Taste of Syracuse’ which draws 200,000 people annually.